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It’s the Holidays!

Written by: Wendy Weiss

Article Overview: Prospects make appointments and conduct business before, during and after the holidays, just as they do at other times throughout the year.

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It’s the Holidays!

  1. No one's doing any work. It's the holidays.

  2. Nothing gets done till January. It's the holidays.

  3. No one sets appointments till the new year. It's the holidays.

  4. Too much to finish up to take the time to prospect. It's the holidays.

  5. Prospects are taking time off. It's the holidays.

  6. I'm taking time off. It's the holidays.

  7. My assistant is taking time off. It's the holidays.

  8. Their assistant is taking time off. It's the holidays.

  9. No one wants to be bothered. It's the holidays.

  10. No one is thinking about work. It's the holidays.

  11. Prospects leave the office early. It's the holidays.

  12. Prospects go to the office late. It's the holidays.

  13. Everyone is having office parties. It's the holidays.

  14. No one's thinking about business. It's the holidays.

Print this list out. Send it to your competition. Then, get on the telephone.

Prospects do conduct business, even during the holidays. Years ago it was possible for a prospect to say, "I don't have my calendar for next year, call me after the first of the year." Today prospects have their calendars on their computers and/or Blackberries and can schedule appointments for next year or even several years out if they are so inclined.

Prospects make appointments before, during and after the holidays, just as they do at other times throughout the year. If a prospect asks you to call back after the holidays, suggest that you "pencil in a meeting for after the holidays." Promise that you will call to confirm it. Do so.

Happy holidays!

© 2008 Wendy Weiss

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Home > Sales > Wendy Weiss > Its the Holidays
Article Tags: appointments, calendars, happy holidays, li li, nbsp, new year, office parties, pencil, prospects, taking time, time off, wendy weiss

About the Author: Wendy Weiss
RSS for Wendy's articles - Visit Wendy's website

Wendy Weiss, "The Queen of Cold Calling," is a sales trainer, author and sales coach. Her recently released program, Cold Calling College, and/or her book, Cold Calling for Women, can be ordered by visiting http://www.wendyweiss.com. Contact her at wendy@wendyweiss.com. Get Wendy's free e-zine at http://www.wendyweiss.com.

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Related Forum Posts
Re: What is your worst / best month? Re: What is your worst / best month? - Best months for my business are historically March/April/May & August/Sept/Oct Worst months: December/January (Holidays) & June/July (Vacations) I see our traffic go way up during the good months and way down during the bad months. Very cyclic. Keep in mind, my clients buy businesses and no one thinks of doing that during the holiday or during vacation.


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