Craig James Articles
Whats Your USP - Click To Read Article
What\'s truly unique about your offering? if you don\'t know, you\'d better find out. Because that\'s what your prospects are going to be asking you - either explicitly, or implicitly. Read on to find out what your USP is, and how to use it to lock out your competition, and close more sales!
What's That You Said? Using Metaphors and Analogies to Sell More Effectively - Click To Read Article
They say a picture is worth a thousand words. Why is it, then, in our conversations, in our written correspondence, and in our presentations, we act as if the opposite is true - that a thousand words will create the picture we want?
Warm Up That Cold Call - Click To Read Article
Cold calls don\'t have to be \"cold\". Read on to find out how to soften up your prospect to receive your call.
Use Take-Aways to Engage Reluctant Prospects - Click To Read Article
Making yourself rare may actually increase your sales. read on...
The Power of a Thank You - Click To Read Article
Who\'d have thought two little words could bring you so much business?
Selling Around Objections - Click To Read Article
Here\'s one suggestion for dealing with a situation we all face at one time or another - the lack of a feature or capability our prospect says he must have.
Setting and Achieving Goals - Click To Read Article
We all know it\'s important to set goals, but what\'s the best way to do so, AND to ensure that we do in fact achieve them?
Getting through the Gatekeeper - Click To Read Article
The Administrative Assistant we all rue having to deal with can actually help open doors for us - if we take the proper approach.
Eliminating Burnout and Stress - Click To Read Article
Do you feel guilty when you find yourself thinking about \"chilling out\" during the workday? Well, don\'t! In fact, doing so can actually benefit you and your productivity. Read on.
Asking for Committment - Click To Read Article
Gaining commitments from your prospects is what keeps the sales process moving forward. Read on to learn how to ask prospects for the commitments you need to make sure they\'re serious about your offering, and are moving in the direction of acquiring it.
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