Print Advertising - Adding "Outcomes" to Your "Reasons"
Here are some examples of such headlines to get you thinking and developing these for relevant Advertisers and ads. Please note. that these can be presented in whichever order is best for the case you are making (as you'll see in these examples)…
REASON Our simply safety check
OUTCOME will make sure your car is safe for that family holiday
REASON This no-quibble money-back guarantee
OUTCOME provides you with peace-of-mind as you choose your new…
OUTCOME You can truly enjoy the holiday of a lifetime
REASON when you talk over your options with our experts
REASON Our hand-crafted furniture
OUTCOME adds to the beauty of any room in your home
OUTCOME Our neighbours were furious
REASON when the supple leather suite from xxx was delivered
REASON Over four thousand local folk
OUTCOME enjoy peace-of-mind with our home security system
OUTCOME I became a "computer expert"
REASON thanks to your "beginner's" training courses
OUTCOME The perfect wedding day
REASON created by your personal "perfect day" organiser
REASON If your children's future is important to you;
OUTCOME meet our teaching experts to discuss your hopes & their dreams
OUTCOME The perfect winning smile
REASON with the help of our “mouth-mechanics”
PS If you have any questions regarding your print advertising,
I'll be happy to try and answer them.
Just email me at venworks@btopenworld.com
Print Advertising Adding Outcomes to Your Reasons - To learn more about this author, visit Gordon Veniard's Website.
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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