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Gordon O'Neill Articles
| Guest post by: Gordon O'Neill |
How to Sell to the Price Driven Customer - Click To Read Article
Learn a sales strategy for the price driven customer. Discover how deal control can promote customer service and help you close the sale.
Sales Training Tip of the Day: Focus on the Deal in Front of You - Click To Read Article
You need to focus on the deal that you have as opposed to the one that might never be. Professionalism, consideration and customer service must be your primary focus as a salesperson. If you forget these key values, when a customer is ready to buy they will forget about you.
Sales 101: Product Knowledge - Click To Read Article
As critical as product knowledge is to sales success, it often gets ignored or disregarded even by the most seasoned salesperson. In this sales climate, in this economy... is that an option? I think we both know the answer to that. Learn the importance of product knowledge and discover why you need to pay attention.
Sales Techniques for the Telephone - Click To Read Article
Working the phones is a great way to generate customers when sales are slow. Selling over the phone is a sales technique every salesperson must master to be a success! With these simple sales tips you are well on your way.
How to Increase Your Sales in Insurance - Click To Read Article
Ensure your customers are protected against the worst case scenario. By following my unique approach to insurance sales, you will optimize your sales presentation and change the way you feel about insurance. As a result, you will see your sales go through the roof and more of your customers will be protected.
How to Generate Sales and the Danger of Vitamin C Deficiency - Click To Read Article
Vitamin C deficiency could be critical to the health of your career. Here's a prescription to ease your symptoms and help you work towards a cure.
Create a Marketing Strategy to Attract Customers and Increase Sales - Click To Read Article
When I started my sales career I was young. What I lacked in sales experience I made up for with enthusiasm. While I was eager, I wasn't naive. I knew that I needed to create my own marketing strategy in order to kick-start my career in sales. Learn how I created a marketing strategy for less than $15.
A Closing Strategy for Success - Click To Read Article
Closing is arguably the most important step in the sales process. It is your Grail, your target, the meaning of your quest. It is the undertaking that you strive for. Learn how to close a sale correctly, creating ultimate success in your sales career.
The 3 Step Sales Process: Feature, Function, Benefit - Click To Read Article
Learn how to streamline your sales process and create a winning sales presentation. This 3 step sales process will not only help you to close the sale you are working on, it will ensure that you are selling the right product to the right customer. Making the right sale promotes customer satisfaction which is key to customer retention, and attracting new clients through customer based referrals. A “feature, function, benefit” focus results in a happy customer. A happy customer will provide you more advertising, marketing and promotion than money can buy, resulting in increasing your sales and generating a constant revenue stream.
A Unique Approach to Increase Sales - Click To Read Article
How do I increase sales? That's number the one question I get asked. You must attract a customer, create interest, build rapport and be memorable. This formula will naturally result in customer retention, customer generated referrals and undoubtedly more sales. How do I go about this you ask? Be Unique.
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About the Author: Gordon O'Neill RSS for Gordon's articles - Visit Gordon's website He is one of Canada's leading sales and marketing experts in the financial services, insurance, and commissioned sales fields. Through speaking engagements, Gordon has captivated thousands of sales professionals in these fields. Audiences find Gordon to be motivating, inspirational, and thought provoking. By drawing lessons from fascinating real-world examples, he educates and empowers decision makers. As a certified life coach and expert in neuro-linguistics programming, Gordon easily provides the necessary knowledge to make the best business decisions, utilizing his proven sales strategies. Gordon was born into business and started his sales career at a very young age. When he was only 18, he started a career in automotive sales at a large Chrysler dealership in Toronto, where he joined a team of more than 20 salespeople and quickly went from young upstart to top salesperson after just one month. Gordon maintained top status until moving into management. Gordon's unique career achievements include automotive sales and leasing, business management, financial services, insurance, tool and die making, construction, wholesale manufacturing, retail, and landscaping. His background has provided him with the rare opportunity to relate to many different business fields. Gordon also holds certifications in Project Management, Lean Management, and Six Sigma (Black Belt). Gordon's background and career experiences have moulded him into the sales expert that he is today, and he has helped transform the careers of many very successful salespeople. His book Sales Survival is coming out this fall. Sales Survival is a complete guide to a career in sales, including effective communication, sales techniques, customer retention, marketing strategies, and becoming the professional salesperson. Click here to visit Gordon's website   How to Sell to the Price Driven Customer The 3 Step Sales Process Feature Function Benefit How to Generate Sales and the Danger of Vitamin C Deficiency Sales Training Tip of the Day Focus on the Deal in Front of You Sales Techniques for the Telephone |
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