Your Most Valuable Asset…
Written by:
Jim Bouchard
Article Overview: Your Most Valuable Asset…Don’t look on your balance sheet!
Your most valuable asset doesn’t show up on your balance sheet. Your most valuable asset is your ability or capacity to perform effectively, in a word: POWER!
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Free Download - Leadership: The power of compassion & respect By Jim Bouchard
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Your Most Valuable Asset…
Your Most Valuable Asset…Don’t look on your balance sheet!
Your most valuable asset doesn’t show up on your balance sheet. Your most valuable asset is your ability or capacity to perform effectively, in a word: POWER!
Your equipment, computers, business machines, buildings and vehicles are all listed on your balance sheet. There are no item descriptions on your balance sheet for the experience of your employees, the wisdom of your organization leadership or the company culture you’ve worked so hard to develop.
General Patton once said,
“Remember the French Revolution? That battle was won with brooms, sticks and stones- by a bunch of angry women. Get a determined bunch of men and women and they will win the battles no matter what the odds or what kind of equipment they use.”
In fact, the training and experience that develops your culture and makes your workforce so valuable are only directly tied to expenses! You have expenses for training, for research and development and for payroll. The overall return on these investments is reflected in revenue on your profit and loss statement, but the continually accruing asset of a well-trained and motivated workforce are usually only expressed in print through a few paragraphs in your annual report, business plan or brochure.
It’s sometimes too easy to cut back on training and development when budgets are strained or economic conditions are difficult. The problem is that while it takes only a decision to cut training expenses, it takes years to build a successful culture.
I’m all for cutting unnecessary or unproductive expenses. If someone isn’t producing, get rid of them. If you’ve truly isolated a wasteful expense, cut it. If you can save, do it. But be very careful when you’re cutting training.
An organization, just like an individual, has a body, mind and spirit. The body is your people. The mind is your leadership. The spirit is your culture. It takes motivation and discipline over time to develop these resources and keep them healthy and productive. Investments in these resources are essential to generate organizational POWER. Power is the organization’s capacity to perform effectively, and that’s tied directly to each individual’s ability to act effectively and that’s a product of motivation and training.
Instead of an expense, training should be listed as a tangible asset account, and one that appreciates with time!
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Article Tags:
angry women,
balance sheet,
body mind and spirit,
business machines,
business plan,
company culture,
cutting training,
economic conditions,
french revolution,
general patton,
item descriptions,
mind and spirit,
organization leadership,
paragraphs,
profit and loss,
profit and loss statement,
report business,
sticks and stones,
word power,
workforce
About the Author: Jim Bouchard
RSS for Jim's articles - Visit Jim's website
Martial arts transformed Jim's self-perception from that of a drug-abuser and failure to successful entrepreneur and Black Belt!
Speaker, media personality and author of Amazon bestseller THINK Like a BLACK BELT, Jim tours internationally to share his philosophy of Black Belt Mindset with coporate and conference audiences. He's a regular guest on radio and TV programs including FOX News, BBC Worldview and FOX Across America.
Click here to visit Jim's website

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Re: The Best Method for Online Marketing
- A good writing style and information is certainly useful. For all readers
continue to write such excellent articles. Thank you.Thanks for sharing
this formation. Valuable.enjoyed reading it…
$1,000,000
- Hi Evan,
Are you talking about US Dollars? If so, that would be approx £500,000 in the UK.
The Canadian Dollars differs also from the Australian Dollar.
In any case, one needs to solve problems to help people to get money.
The more solutions are given to people's needs to solve their problems, the closer one gets.
Finally, are we talking about 'Income' or can we talk about 'Asset'?
Kindest Regards
Beat
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Are You a Businessgirl or a Businesswoman?
- One thing that has irked me off and on for 30 years is the tendency of people - both men [i:2wryyhvf]and [/i:2wryyhvf]women, to refer to women, whatever their age, as 'girls' rather than women.
College basketball announcers, coachers and players do it, as do the fans. These are 'girls' who are between the ages of 18 - 21, that's women in my book.
Tennis players and announcers do it. John McEnroe called 'em girls and just when I was getting annoyed at him for being a bit of a male chauvanist, they interviewed player Lindsay Davenport - 30 years old, and she referred to 'em as girls as well.
The Bond "girls" were girls up until the 90s, I admit, doing nothing more than providing someone for Bond to bed and rescue, but in the last few installments the "girl" has been more of a power player...nevertheless she's still a 'girl'.
And of course there was the TV series The Golden Girls - which I liked by the way, but which featured mature women calling themselves girls
And now here it is in the 2000s, and we get this:
The Girl's Guide To Starting Your Own Business, by Caitlin Friedman and Kimberly Yorio. Their photos are on the cover - presumably the photo is of them and not models - and they are definitely women, not girls.
And what "girly" chapter titles do they give us? "The Scary Stuff" (financial matters) and a chapter on ACTING Like an Adult. (Caps mine).
So popular was this book, apparently, that they've now come out with a sequel:
The Girl's Guide to Being a Boss (Without Being A Bitch): Valuable Lessons, Smart Suggestions, and true stories for succeeding as the CHICK-IN-CHARGE. (My caps)
and once again I was tempted to take the book and throw it across the room. Let's indulge in [i:2wryyhvf]all [/i:2wryyhvf]the cliches, shall we?
So I'd like to hear from other businesswomen out there. Do you find yourself referred to as a girl? Do you mind it? Do you like the culture that still propagates that mindset?
Social Marketing is not a one-way street!
- In contacts with others on social networks many people are so focused on getting a sign up or to sell a product or service that they overlook the fact that you can benefit from people in other ways than in terms of memberships or money.
I have experienced this many times. Often after I have approved a contact request, I shortly after receive a PM with the request to join this or that (what is a wrong approach in the first place in a first contact). After answering that I do not want that they immediately loose interest and move on to the next.
It also amazes me that many people post articles but never seem to take the trouble to view the comments on it. Valuable insights can be gained by reading those comments and by giving feedback on them. Even if a person did not sign up or buy something, this person may have tips, skills or insights of value for you. Or you might be able to give good advice to the commenter.
When you post articles and comments and you do not interact you are not communicating. You are a radio that is broadcasting. And probably one of the thousands of other radio's broadcasting the very same.
There are so many knowledgeable people on social media sites that are willing to help you and to advice you! Knowledge is power! And so are connections, especially from respected well known businesses or marketers. Many people miss the marketing boat because they are broadcasting but fail to receive. They miss out on possible new insights and personal growth that may improve their marketing skills. When you make the effort to help others you gain respect and maybe loyalty that may result in a sale or partnership later.
The values of new insights, skills and connections are long term. You can't measure those in dollars and yet they are priceless. Like respect you can't buy those values. They have to be earned. By offering help to others and by giving credit and being supportive to those who helped you. You can be supportive in other ways than signing up i.e. by sharing an article or to write a comments on it that ads value.
The best example is me and Kooiii what started with interaction with Dave after a reply on an article. After following him for a while i signed up for Kooiii voluntary. Kooiii lit the fuse for my passion for social marketing and I became on of kooiii's biggest fans.
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