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Guest post by: Jon Hansen Become an Author

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My Response

I just wrote an article titled “The Web 2.0 Association: A Dynamic Engagement Between Stakeholders Sharing The Same Interests And Goals (Canadian Public Procurement Council Profile)” – the link to which is in the Web Resources Section of this response.

Equally telling was the level of reader response (see link below for one reader’s comments), and in particular the emergence of a common theme as illustrated by the following excerpt:

“Associations could better leverage Web 2.0 to deliver a greater level of service to me as a supply chain professional by more actively, rapidly and efficiently aligning with the pace at which new, useful industry information becomes available – then delivering this information in an effective way, so as to keep me abreast of trends, best-practices and exchange ideas with fellow members; thereby making me a more valuable professional.”

With Web 2.0, and certainly with the semantic-centric Web 3.0 and even (although to a much lesser degree) Web 4.0, transparency, or the integrity of information and intent is essential to ensure both the ongoing veracity and viability of Social Networks (or media).

In his book “Amusing Ourselves to Death,” Neil Postman referenced the fear expressed by Aldous Huxley in his book Brave New World that “truth would be drowned in a sea of irrelevance.” Given the unfathomable sea of information afforded us through the Internet including Social Networks, the absence of transparency would render the media irrelevant.

(Editors Note: Based on my recent interview with IACCM founder Tim Cummins, an upcoming article titled “The IACCM Global Collaborative Platform: Delivering The Power For Change,” will also be of interest.)


Member Response

Phenomenal input, Jon! I appreciate the sources you quoted and for helping me become a better professional.



Web Resources (NOTE: CONTACT Author to receive links)

The Web 2.0 Association: A Dynamic Engagement Between Stakeholders Sharing The Same Interests And Goals (Canadian Public Procurement Council Profile)

The Web 2.0 Association: Reader Response (CPPC-CCMP Profile)


Procurement Insights Professional Profile Service (Leveraging The Power Of Social Networking)

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