If you order a Buckin' Bronco Macchiato at Cowgirls Espresso in Tukwila, Washington, you'll be greeted by a waitress in a short, sheer, baby-doll negligee and coordinated
panties. Day-of-the-week theme outfits ranging from racy lingerie to "fetish" ensembles are the dress code at Moka Girls Espresso in nearby Auburn.
While a provocative dress code might fly for these trendy businesses in the Northwest, it would never work for a successful law firm; a business needs to gauge what attire will be right for the audience and the circumstance. This all hinges on the norms of the company's industry, region, department, and function.
The idea of a having a company dress code appeals to Shannon Lyons, who works at a major law firm in downtown Chicago. "I don't mind having a uniform policy," she said. "It's nice knowing what you are going to wear when you get up in the morning and everyone has to dress the same. I think it's important especially when dealing with clients to be presentable and nicely dressed." And with many of today's employees pushing the limits of business casual, many employers are rethinking their company dress code policies and returning to a more conservative approach. Lyons added that her firm recently sent a reminder memo to employees stating that their dress standard if not meeting with clients is "business casual," not "beach casual."
Often, a good dress code can arise out of a business' very nature. For instance, Melissa Paxton, who owns a small gardening business in Durango, Colorado, doesn't have a written dress code per se, but she does encourage co-workers to wear closed-toe shoes, pants with multiple pockets, a sun shirt, and a wide-brimmed hat. Her employees quickly followed her practical example and they now have a sort of company uniform by default.
With their upscale bras and lacy panties, you might think that Victoria's Secret would be receptive to their associates wearing short skirts and tight, revealing
clothing. However, their "Dress for Success" employee manual instead emphasizes "a classic look that readily identifies any associate with the highest standards of Victoria's Secret." In fact, all associates are required to wear 95 percent black, a color that represents sophistication and power.
Creating a standard of dress and grooming isn't easy. In order for a dress code to be legally enforceable, it can't restrict gender equality or religious freedom, and in order to be effective, employees have to be able to understand and follow it.
According to the U.S. Equal Employment Opportunity Commission (EEOC), employers are allowed to impose dress codes and appearance policies as long as they do not hinder or discriminate against a person's race, color, religion, age, national origin, or gender. An employer may require all workers to follow a uniform dress code even if the dress code conflicts with some workers' ethnic beliefs or practices. However, if the dress code conflicts with religious practices, the employer must modify the dress code unless doing so would result in undue hardship.
For example, a 2004 lawsuit filed by the EEOC against Blockbuster Video alleged that
the video-rental company failed to accommodate the religious beliefs of their employee, violating Title VII of the U.S. Civil Rights Act. The lawsuit stemmed from the company refusing to let a Jewish employee wear a yarmulke, a skullcap worn by Jewish men and boys, since the company had a policy against letting workers wear headgear. Blockbuster settled for $50,000 and was required to modify its dress code policy.
As a guideline, businesses can consider the following tips when implementing workplace dress code policies: make sure your dress code is communicated to employees through a poster, employee newsletter, or memo and add it to the training manual; tell employees why the requirements are in place, whether it's for reasons of safety, health, or image; take the employee's duties into consideration when creating the code; if an employee breaks the code, be sure he or she understands what the problem is and how it can be fixed; consider making accommodations when necessary, like when a disability or religious belief requires some flexibility.
Of course, if you want the employees of your auto body shop to wear spandex, todays bizarre dress codes allow for this ... and so much more.
Learn the Ins and Outs of Workplace Dress Codes - To learn more about this author, visit Lynn Celmer's Website.
Like this article? Share it with your friends
 |
Related Articles |
|
Learn the Ins and Outs of Workplace Dress Codes
|
| |
Today's dress codes range from Gucci to garters. Are there any limits?
|
Dress for Success
|
| |
With summer just around the corner, a lot of employees in a lot of businesses start dressing like it’s Casual Friday every day of the week. They utterly forget about professionalism and start dressing totally inappr...
|
The New Dress for Success Look
|
| |
Clothing cover approximately 90% of the body in many business situations. Your clothing can be the competitive edge in today’s casual society.
|
Mark Cuban Hates Suits
|
| |
Mark Cuban and I have something in common, other than our fondness for rants. Rants about suits!
|
A Return to Elegance
|
| |
In a world of average what are you doing to raise the bar and set yourself up for greater success?
|
 |
Related Businesses - Evan Elite Authors |
|
Leanne Hoagland Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales success or one of the many who have failed to change? So what are you doing to change those results? Let’s be honest, with companies moving globally and at lightening speeds, the traditional business solutions are outdated and dead. My approach moves your business out of its comfort zone and secures your competitive advantage now. If you are seeking to increase sales, build customer loyalty, create a culture of great attitudes or just achieve some sleep filled nights, then we should talk because my clients have experienced exactly those types of results. Learn more about customer loyalty at http://www.processspecialist.com/customer-loyalty.htm Give me a call at 219.759.5601 for a free strategy session. P.S. If you are seeking a motivational speaker, sales trainer or small business expert that will leave your audience smiling and remembering, please feel free to contact me at 219.759.5601. - Visit Leanne Hoagland Smith's Website |
|
The Evan Elite Authors program is currently in beta phase. For details please contact us.
|
|
|
Lynn Celmer
(Visit Lynn's Website)
Lynn Celmer is the Managing Editor for
America's Best magazine, a
nationally-distributed publication geared
towards small business owners. Before
coming to America's Best, Lynn was a
Lifestyle Editor for Gatehouse Media in
Illinois. She covered various topics,
including Business. Read the online
version of the magazine at www.gow
ithabc.com/magazine
|
|
|
|