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McDonald’s Success is Built on Acceptance & Rejection
Written by: Neil McIntyreArticle Overview: The Fear of Rejection and the Power of Acceptance!
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McDonald’s Success is Built on Acceptance & Rejection
What?
Every decision we make as humans is built upon Acceptance & Rejection so if you use this fact correctly then you will make a fortune like McDonald’s have. If you do not use this fact correctly then you will struggle or even worse you may find yourself out of business sooner rather than later!
Acceptance & Rejection drives humans NATURALLY without any effort and that is what makes this tool THE most effective business tool to create maximum leverage for your business!
To clarify; imagine a family hungry in a town or city which they are unfamiliar with!
Now consider just a few known natural human drives like greed or value for money.
Then consider the fact that 9 out of 10 humans do not like making decisions and finally consider the decisions they must make as listed below if they wish to consider a different food outlet other than McDonalds and you will soon see why McDonalds is so successful:
What will the food taste like?
How much will it cost?
Do they have seats for children?
How long will it take to get served?
Etc, etc, etc.
In actual fact you only need 1 person in any group to fear any one or all of the above questions and… the rest of the group will follow just like sheep as no one wants conflict or rejection and everyone wants acceptance!
With such strong natural human attributes driving your clients’ every decision how well do you think your business will do if you build your business foundation on peoples’ natural fear of Rejection and desire for Acceptance…
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About the Author: Neil McIntyre RSS for Neil's articles - Visit Neil's website From the age of 8 I started working in our family business, getting up at the crack of dawn (4 A.M) to go and buy the stock with my uncle which we would sell in our wholesale operations and chain of retial shops, on to my first entrepreneurial adventure, TCAS in Germany, one thing was completely clear to me then, and still is now. It was and is my fundamental objective to identify and eradicate the weaknesses the damage our businesses chance of creating real and serious success. Real profits lie in business operations and I have become an operations genius! Marketing is a simple numbers game but streamlining before marketing ensures maximum return on everything you do!!! Click here to visit Neil's website A few of THE biggest mistakes made by new businesses McDonalds Success is Built on Acceptance Rejection |
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