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Angel Investors- An Entrepreneurial Partnership
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| Guest post by: Ellisa Brenneman |
Article Overview: It's time for entrepreneurs to get real when raising capital and examine their relationship with potential angel investors. Discover what you need to do as a small business entrepreneur to prepare for bringing an angel investor on-board.
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Free Download - Part 4: Turning Complaints Into Growth Opportunities By Ellisa Brenneman |
Angel Investors- An Entrepreneurial Partnership
Angel investors are your partners. Remember those words because they’re going to
have to be put on a sign over your desk in case you have trouble. When entrepreneurs finally make that leap
into securing an angel investor, the thought that has escaped them during the
entire process is, “Now I have another partner to help with the decisions and
the running of the business!” You didn’t
think it would be that simple, did you?
What many entrepreneurs can seem to forget is that people
aren’t going to just give you money to go off and start a business on your
own. They’re going to want a say in
what’s happening, the decisions that are being made, and most likely even the
stationary choice that you made.
Thinking that this wasn’t going to be a logical outcome to hitting up
every angel investor in town is a tad bit short-sighted. Let’s examine why.
You’ve got a great business idea, you’re confident you could
get funding once being put before an investor, and you’re ready to
present. These are all the factors in
your corner that you thought were important to get the preparation for opening
the doors in place, but you forgot what to say when the investors nod, shake
your hands, and go, “when do we get
started?” Wait, what’s this “we”
nonsense? The “we” is that these people
are sinking a large sum of their money into the prospective success of your
venture and, frankly, not realizing that giving them a say while they have
however much percentage of a share of the business is going to look a little
unprofessional.
The first thing that’s going to have to happen is for you to
try to figure out what that percentage will equal in your comfort level for
sharing a commanding say in the business.
Are you going to pick fights over things that you thought you were dead
set on? Are you open to input at all for
any directions the business should go?
Do you respond to disapproval regarding your own plans? You have to make sure that these questions
don’t make the hairs on your back stand up.
If the thought of having to go head-to-head with some of these potential
conflicts doesn’t sit well with you, you might want to rethink the concept of
investment. You’re giving up a say in
the business by asking people to put their money where your mouth is and that
comes with strings that maybe you’re not ready for.
There is a bright side, though. By allowing these investors
to take this percentage you’re getting the potential years of knowledge and
experience that they have under their belt and the suggestions and guidance
that can come along with that. Also,
besides the money, the angel investors might even have suggestions for
organizational solutions, marketing plans, and alternate revenue opportunities.
If you can break yourself into the idea of looking at
investors as more than “free money without interest,” and a potential way to
advance the business forward, then their suggestions and decisions won’t feel
like they’re taking control of your dream.
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About the Author: Ellisa Brenneman RSS for Ellisa's articles - Visit Ellisa's website Ellisa Brenneman started her career, after receiving her Bachelor Degree from the University of British Columbia, with the Canadian government merging academic rigor and business savvy to produce and disseminate research findings. She has been published multiple times in scientific journals for her research findings. A born entrepreneur; her zeal for entrepreneurism soon took hold. She's started green businesses and has vast experience managing public, media and investor relations for small-cap public companies. Ellisa is the President of Ethos 360. Ethos 360 provides entrepreneurs with affordable one-on-one coaching, business growth consulting, custom business plan writing, branding and capital raising services so they can launch and grow their businesses. Visit www.Ethos360.com for additional information, email info@Ethos360.com or phone 503-501-2444 to schedule a free consultation. Click here to visit Ellisa's website Memorandum Template 1 Memorandum Template 2 |
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