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The Invisible Close Sales Nugget: Where to Start When Designing Irresistible Offers
Written by: Lisa SasevichArticle Overview: When service professionals start working on crafting Irresistible Offers in hopes of closing more business, it’s very common for them to start thinking about giving discounts or giving away free products and services to entice prospects to buy. In other words, they start with the question, “What would make this offer Irresistible to my prospects?”
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The Invisible Close Sales Nugget: Where to Start When Designing Irresistible Offers
Allow me to offer a different perspective. Looking from the big picture, Irresistible Offers are a tool for growing company sales. Thus, wouldn't it be wise to back up and start with the questions, "What are my sales goals?" In particular, "What are the areas of my business I would like to expand?"
Based on that, design offers that funnel new clients toward the areas you want to expand.
For example, if they come to you for a facial, and you have a new skincare line you would like sell more of, create an offer that gives them a Skincare Starter Kit ($49 Value) if they schedule and pay for a three facial package today.
Your goal of expanding skincare line sales is in action as you've opened the door to discussing ongoing product use at your next appointment, you secured three more prepaid facials which puts cash in your pocket and keeps your client dedicated to you, and your client enjoys the value you've added to his/her life by trying the Starter Kit. Everybody wins!
How to Use Irresistible Offers in Your Business
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The Invisible Close Sales Nugget: How to Make a ‘Today Only’ Offer Without Pressuring Your Prospects
The Invisible Close Sales Nugget: Pressure vs. Tension: Are You Selling Them or Are They Selling Themselves
Value and Tension: Strike the Right Balance
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About the Author: Lisa Sasevich RSS for Lisa's articles - Visit Lisa's website  Recognized sales expert by Success Magazine, Lisa delivers high-impact sales-closing strategies for turbo-charging entrepreneurs and small business owners to great profits. According to best-selling author Brian Tracy, "Lisa Sasevich is one of the greatest discoveries in America today!" Kym and Sandra Yancey of e-Women Network say that "without question she is brilliant at teaching others how to leverage their unique gifts and qualities and convert them into a financial windfall. She is one authentic, heart-centered expert that delivers in spades!" Robert Allen, author of multiple New York Times Best Sellers says, "She added a zero to my income today just by watching her. Lisa Sasevich. Watch that name and whatever you do, be part of what she's doing. You're going to love it." After 25 years of winning Top Sales Awards and training senior executives at companies like Pfizer and Hewlett-Packard, she left corporate America and put her skills to the test as an entrepreneur. And in just a few short years, Lisa created a multi-million dollar home-based business with two toddlers in tow and her husband in medical school. Lisa is the undisputed expert on how to make BIG money doing what you love! If you're looking for simple, quick and easy ways to boost sales without spending a dime, get your FREE Sales Nuggets now at http://www.theinvisibleclose.comClick here to visit Lisa's website   Are You Too Attached to the Sale Seed and Grow Rich How to Plant th Seeds that Lead to Big Sales The Invisible Close Sales Nugget Using LIVE Testimonials to bring in the Big Bucks Ways To Make Objections Disappear The Invisible Close Sales Nugget Four Groups That Will Promote You As an Expert to Their List |
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