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Confessions of a Serial Entrepreneur

Confessions of a Serial Entrepreneur

What struck me about Stuart Skorman’s book (subtitled, "Why I Can’t Stop Starting Over") is his creative need to start new businesses and his (growing) wisdom about business. Stuart’s better-known accomplishments are launching Reel.com (sold for $100M) and Elephant Pharmacy.

Stuart’s smarts, creativity, luck, risk-taking, and finances are well-described. The book is written in a conversational style - it’s as if you’re sitting down with him (or going for a walk) and he’s mentoring you on customer service and startup business logic. He not only describes his business life, but also his personal life (and the give-and-take he learned). The best part of the book is his hard-won pearls of wisdom that end each chapter:

* Why I rarely hire MBAs (they often don’t understand the needs for creativity, struggle, and sacrifice)
* Customers can be your best teachers (by intimately knowing your customers likes and dislikes you have a better chance for success)
* Decisions should be made by the person with the best resumé (Hire well and entrust the right person make the right choices on your behalf)
* Three rules to winning in poker and business (Be aggressive, be conservative, be opportunistic)
* Do’s and don’ts for choosing a business (base it on logic, stick with the familiar, prioritize fun, start small, do something established, know your risk tolerance, and focus on short-term goals)
* Create a second bottom line for your idealism (calculate the cost of your idealism from your profitability)
* Avoid creativity at all costs (where possible, reuse existing well-tested solutions to your problems. Creativity is expensive (but attention-getting)).
* How to make the transition from a big company to a start-up (start small, do your homework, work for a startup first, understand your motivation, and be financially prepared).





Confessions of a Serial Entrepreneur - To learn more about this author, visit Jay Hamilton-Roth's Website.

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Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

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Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

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Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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Jay Hamilton-Roth
(Visit Jay's Website) Jay Hamilton-Roth founded Many Good Ideas (http://www.ManyGoodIdeas.com) to help small businesses brainstorm, design, and implement effective marketing strategies. He combines creativity with common sense to demystify the process of getting great results. He has used his high-tech background from MIT to help him launch five businesses. He consults with companies in a wide range of industries and publishes a monthly marketing newsletter and daily marketing blog (http://ask.ManyGoodIdeas.com). He is the host of the new TV series "Business With Passion" (http://TV.ManyGoodIdeas.com).

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