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Overhauling My Website

Overhauling My Website

Perhaps you've already noticed - I overhauled my website . This is my third rewrite of my site.

Originally I wrote the website using a canned template and site builder software that my web host provided for free. While that worked, it wasn't a reflection of my business.

I then rewrote the site using Dreamweaver. This software gave me lots of control over the result, but it was a hard learning process.

As I've explained to many of my clients who wanted website advice - in addition to budgeting time and money to create the site, you'll need to also keep the site up-to-date, which is an ongoing expense (since you need to pay a web designer to update the site for you).

Normally, to create a web site, you hire a web designer. A web designer combines the skills of a graphic artist with those of a computer programmer. They write your website in a language like HTML, which describes what goes where on a page on your website. The HTML is stored on your host computer. To create your website, the designer uploads the design to your host. To modify your site, the designer changes the relevant files and re-uploads them.

Recently, there's a better way to build website, using blog (more formally called CMS = Content Management System) technology. CMS is designed to make it easy to write articles. CMS separates the design of the site from the content. So, you can have someone create the design for you (or do it yourself), and then you can change the content when you want, without the need to hire anyone, or use any special software. Only basic computer expertise is needed.

Since I've been answering marketing questions for a while, I realized that I could share some of this information with others. So I created a blog, and tied it into my existing site. It worked fine, but it didn't look like the rest of the site, so I decided to rewrite my website to use CMS. You're now looking at the result.

The biggest upside to the new look is that the site is easily searchable (by category, date, keyword, or search phrase). It's more modern looking, and it's also easier to change how it looks. I can update the site from anywhere in the world and people can subscribe to the RSS feed.

Overhauling your existing site isn't for everyone. But the next time you're planning to have your web designer update your site, you might consider CMS.





Overhauling My Website - To learn more about this author, visit Jay Hamilton-Roth's Website.

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Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
- Visit Jeff Foster's Website

Casey Gollan
Casey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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Jay Hamilton-Roth
(Visit Jay's Website) Jay Hamilton-Roth founded Many Good Ideas (http://www.ManyGoodIdeas.com) to help small businesses brainstorm, design, and implement effective marketing strategies. He combines creativity with common sense to demystify the process of getting great results. He has used his high-tech background from MIT to help him launch five businesses. He consults with companies in a wide range of industries and publishes a monthly marketing newsletter and daily marketing blog (http://ask.ManyGoodIdeas.com). He is the host of the new TV series "Business With Passion" (http://TV.ManyGoodIdeas.com).

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