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Michael Jenkins Articles

Written by: Michael Jenkins

Are You Doing E-Mail Marketing? Legally? - Click To Read Article
Michael D. Jenkins, CPA & Attorney, sets out the ground rules for what you can and cannot do, legally, if you are using e-mail to market your products or services. The article gives precise guidelines for what you must do if sending out SPAM, in order to comply with the federal Can-SPAM legislation of 2004, and also briefly covers Euro Zone restrictions on SPAM. (Excerpted from Mr. Jenkins 2007 edition of Starting and Operating a Business in California (e-book, published by Ronin Software).

Eight Ways NOT To Write a Business Plan - Click To Read Article
Author Michael D. Jenkins, a CPA and attorney, has some advice to offer on some of the worst errors you should avoid when creating your business plan. Doing so should greatly improve your odds of having your business plan seriously considered and read, and of winning the financing you are seeking to obtain through such a document. The following article, excerpted from his book, "Starting and Operating a Business in California," describes 8 of the most common errors you should avoid when writing your business plan.

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About the Author: Michael Jenkins
RSS for Michael's articles - Visit Michael's website

Author Michael D. Jenkins, is a graduate of the Harvard Law School and has practiced as a tax attorney and a CPA with major California law and CPA firms and with a major national management and economics consulting firm in Washington, D.C.. Since 1981, he has authored the "Starting and Operating a Business" series of small business guidebooks for each of the 50 states and D.C., all of which are now published only in electronic format (e-books with included Windows software that customizes the book for the user's specific business). Each 2006 or 2007 state edition is roughly 500 to 600 pages, if printed out, and each is bundled with the Small Business Advisor (Windows) software, which interviews the reader about his/her business and then assembles a customized version of the book, based on the facts and applicable federal and state laws for that specific business.

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More from Michael Jenkins
Are You Doing EMail Marketing Legally
Eight Ways NOT To Write a Business Plan


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