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5 Ways to Know that Your Website Needs a Makeover

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Caroline Melberg
(Visit Caroline's Website) Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Small Business Mavericks, a division of Melberg Marketing. She has over 20 years of experience creating marketing communications materials and writing copy for some of the largest and most successful companies in the world. Her small business columns are syndicated online, and she publishes the popular eZine, "Small Business Maverick Secrets." Learn insider Maverick Marketing secrets you can use immediately to find new local customers and increase your sales. When you subscribe, you'll also get a FREE copy of her e-Book, "Local Small Business Internet Marketing Secrets" - learn insider secrets to marketing your local small business on the Web today! Get your FREE subscription at http://www.SmallBusinessMavericks.c om.

Caroline Melberg is a Platinum author on EvanCarmichael.com
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5 Ways to Know that Your Website Needs a Makeover

Gone are the days when you could build a website and leave it there to do the work for you. Sure, back when the Internet was just catching on it was possible to create a quick website using a basic template and to add just a little bit of information about your company and to know that your customers would find it. These days, however, you might find that you are in a position in which a website checkup would be a good idea.

How can you know whether or not a website checkup is something that you should look into? What are some common indicators that your website could use a makeover?
•    Your website may need a makeover if you cannot remember the last time that it was updated. In other words, if you had a website built for you five years ago and haven't looked at it since, chances are good that the time is right for an upgrade.
•    Your site may be due for a website checkup if you look at the number of visits that your site gets on a monthly basis and the number has been dropping consistently. If your website is to promote your business and the products or services that you have to offer and no one sees it, why have a site up at all unless it’s getting results for you?
•    Your website may need a makeover if you look at your competitors' sites and you would be more inclined to buy from them rather than from your own site.
•    If your website does not give your best prospects or your current clients and customers the chance to interact with you or to learn about what your company has to offer, that’s a sure indication that your website needs a makeover as, these days, websites need to be interactive.
•    Your website may need a checkup and a makeover if it is not making sales, is not providing great information to visitors or simply is not performing the way that you hope that it would.
Website makeovers can take a site that is not performing and ensure that it is found by those who are looking for the products and services that you offer. A website checkup can determine what you are doing right and where improvements can be made so that you won't just be paying for web hosting - so that you will be able to do more to get the word out about the products and services that you have to offer, and bring new clients to your virtual storefront.

If you do not know what the term "search engine optimization" means or you still think that blogs are just online journals or that MySpace is just a place for high school and college kids, then it's a safe bet that a website checkup would be a really good idea.

One of the best things you can do in a down economy is to sharpen your skills; I can’t think of a better way to position yourself for growth, in any economy, than to update your website and be ready to take advantage of new sales growth as we start to rebound.  Now is a great time to consider a website check-up and makeover!





5 Ways to Know that Your Website Needs a Makeover - To learn more about this author, visit Caroline Melberg's Website.

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Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
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Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

Casey Gollan
Casey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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