Tweet

How Can an eBay Store Increase Your eBay Profits?

Guest post by: Sue Barrett

Article Overview: If you want to make money selling on eBay, you can help increase your profits by setting up an eBay store. The easy-to-build store format lets you customize your eBay store design so that you can create a recognizable brand and attract more repeat buyers - without spending a lot of advertising dollars.

How Can an eBay Store Increase Your eBay Profits?

If you want to make money selling on eBay, you can help increase your profits by setting up an eBay store. The easy-to-build store format lets you customize your eBay store design so that you can create a recognizable brand and attract more repeat buyers - without spending a lot of advertising dollars.

When you market to a specific niche or carry a certain line of products, you will generally attract a particular type of customer. If shoppers buy something from you, they may be interested in another item that you sell.

When you have your merchandise conveniently displayed in one location, buyers can more easily find what they are looking for. This can increase the number of products that you sell - without you having to work so hard to find new customers.

Layout Options:

In addition to listing multiple items for sale in your eBay Store, you can customize the design. There are basic and advanced website layout options, depending on your display needs. Advanced users can incorporate HTML code with the "Store Design" link.

The standard eBay store templates make getting started easy, and the customizing ability lets you tailor your site to your shoppers' needs. You can continue to make changes to your store as needed, so you are never stuck having one eBay store design.

Store Name and Logo:

Establishing your own unique store name and adding a company logo can make your eBay store stand out from other stores. You also create a professional company image which builds more trust with first-time shoppers. People are more likely to buy from businesses they trust.

There are professional logo designers you can hire like The Logo Company, but you can save money by designing your own logo yourself with online tools like Logo Maker. Then, you simply upload your logo to your eBay store. You can also use your logo on shipping labels, business cards and other marketing materials.

Adding a store description alongside your logo at the top of the page helps visitors understand what your store is about and why they should buy from you. It is a good idea to keep your description brief and focus on the benefits you offer (like fast or cheap shipping, guarantees, etc.).

Product Categories:

If you are selling many different products, it may make sense to divide the items up into categories to make it easier for shoppers to find things. eBay stores let you organize products into categories and create a cleaner eBay store design. Currently, you can create up to 300 different categories. There is also a search box included to help visitors navigate your site.

You can also incorporate "promotion boxes" to highlight items on sale at discounted prices or hot-sellers. This is a tool that helps shoppers find what they want quickly, therefore encouraging more purchases.

Selling on eBay can provide a lucrative income, but you want to treat it as any professional business. Set up a store for your customers to buy from, and the easiest way to do this is with an eBay store.

Related Articles
  Selling on eBay: How to Help Local Business Sell Their Products on eBay
  Steps You Need To Take To Start Your Own Ebay Internet Business
  How To Create Your Own eBay About Me Page
  You Should Be Very Careful on Ebay
  Earning Money On eBay - 3 Important Tips
  Is The eBay Fee Increase Actually Good For Business
  The Difference Between A LIVE Online Auction And eBay.
  Hot Selling Products on eBay: Earn Money Online Selling
  Work At Home By Selling On eBay
  Taxing eBay Part Deux
  To Buy or Sell on Ebay for Profit:
  Earn Money on Ebay: The Most Important Steps For Success
  One On One with Pierre Omidyar
  Work at Home on Ebay: How to Earn Money at Home
  Do You Pay Taxes On eBay Income
  Ebay Hints for Newbie Internet Marketers
  Entrepreneurs – Want To Start A Serious Ebay Business?
  Steam is coming out my ears, and it will be coming out of yours too!
  How To Make Big Money On eBay Selling Other Peoples Stuff
  Make Money Online With eBay

Article Tags: ebay store design, ebay stores, how to make money on ebay, make money on ebay, making money on ebay, sell on ebay, selling on ebay, start an ebay business



Related Forum Posts
How Important is Feedback in eBay? - Just a couple of questions to answer about eBay purchases that may help people make decisions about eBay decisions...... 1. Have you made eBay purchases? 2. Was the seller's feedback important? 3. Do you sell on eBay? 4. Do you worry about your feedback score? I have bought and sold on eBay. I do consider feedback scores. And I do worry about feedback left for me.
Re: New Year Resolutions... - [quote="Alan Mater":2acona1t]My New Years Resolution is to be earning $500+ with my online business. This includes any freelance work that I do. I'm about half-way there now. Another Resolution is to look into selling more on eBay and maybe finding a reputable dropshipper that offers competitive pricing on high-demand items. I like eBay and the opportunity that it provides. I've mainly been selling personal items, but I'd like to start tapping into a larger market and making some significant income on eBay.[/quote:2acona1t] Hi Alan, Do you mean $500+ per month? And when you're selling items on eBay from a reputable dropshipper... do you think it's still important to pick a product you're passionate about (like what an entrepreneur would normally do when starting a business)? Or is it just about moving a popular item for profit on eBay?
Selling on eBay - Does anyone know if you can remove an item that you've listed for auction on eBay and then conduct a private sale? Is there a way to do this without violating the rules on eBay?
Re: New Year Resolutions... - My New Years Resolution is to be earning $500+ with my online business. This includes any freelance work that I do. I'm about half-way there now. Another Resolution is to look into selling more on eBay and maybe finding a reputable dropshipper that offers competitive pricing on high-demand items. I like eBay and the opportunity that it provides. I've mainly been selling personal items, but I'd like to start tapping into a larger market and making some significant income on eBay.
Re: Any Ebay Tips or Suggestions - Use eBay Pulse to find out what people are searching for in different categories. Partner with a website to push more traffic to your eBay auctions.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Self Employed Business Ideas

Death by Micromanagement

Download a template or see a lawyer?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.