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Is Accountability Reluctance Hurting Your Solo Business?



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Persistence, Purpose and Passion - By Kerri Salls

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Accountabilityis a concept with several meanings. It is often used synonymously with responsibility, answerability, blameworthiness,liability, and other terms associated with the expectation of account-giving.

It’s the idea of beingaccountable;especially:an obligation or willingness to accept responsibility or ‘toaccountfor one's actions’ that makes many people reluctant to commit to one more accountability system, e.g., for their business.

There are established systems of accountability in most area of life. Think of laws at the federal or state level we are all accountable to abide by. There are rules and regulations for towns, schools, police, and the military.

In the business world employers are accountable to a board of directors, investors, stockholders and employees. Employees are accountable to the team and management. In our personal lives we grow into accepting responsibility for our actions, our relationships, our finances and our families.

With an abundance of evidence around of what works and doesn’t work in terms of accountability, and numerous examples of systems our peers and mentors model for us; why is it, when we become solo business owners, all those disciplines and habits get left behind?

I’ve had clients on both sides of this divide. Some had systems of accountability built into their corporate jobs, but dropped them as part of their new self-employment rebellion. I’ve also had other clients who were hungry for some form of accountability they could apply to their own solo enterprise because they couldn’t extrapolate from their former career to their new business.

I believe we all need accountability for support, focus, making better decisions, problem-solving, and achieving our goals.

In his blog, Michael Hyatt asks what accountability looks like. He says, “First and foremost, it means that you accept responsibility for the outcomes expected of you—both good and bad. You don’t blame others. And you don’t blame the external environment. There are always things you could have done—or still can do—to change the outcome.”

I agree with Michael that “Until you take responsibility, you are a victim. And being a victim is the exact opposite of being a leader. Victims are passive. They are acted upon. Leaders are active. They take initiative to influence the outcome.” As a solopreneur, if you don’t get things done and stay on top of them, they don’t get done. You need a system to do that.

Even if accountability reluctance has been ingrained in your business, here are four easy options to consider. You can use one or all four. Most important is to become accountable to yourself and your business to ensure you achieve the goals you set for this year.

Journal – Buy an attractive hardbound journal or just grab a spiral bound notebook. The form is not important. Writing in it regularly is the key. Keep it focused. You can use it to vent, to dream, to plan, to work through options or long-term plans. It’s the process that will clarify your ideas and help you move forward.

Since no one else sees your journal, you can also be very honest about what goals or targets you are missing and why. And use your journal time to develop alternatives that will help you achieve your goals.

Weekly Accountability Log – Create a form with 4-6 key questions to ask yourself at a regularly scheduled time (e.g., Friday 4pm or Monday 8am) about what you accomplished in the past week, what did not get done, why, why these were important, what the priorities are for next week are and where you need help to stay on track.

Mastermind Group – For anyone reluctant or resistant to accountability, this one is a bit tougher. Join or create your own mastermind group. They are great for collaboration and problem-solving. They are outstanding for keeping everyone’s toes to the fire to accomplish what you say you will by your self-imposed deadline. The accountability here is what gets the results.

A Business Advisor – Unlike a boss in your old J-O-B, a confidential business advisor will keep you on track and help you discover and overcome your reluctance toward measurable accountability along a proven path to achieve your goals. Engaging a paid advisor to keep you on track gives you a sounding board, while also disciplining you to get full value for your investment. In this case, by paying for it, accountability itself becomes more dear.

To maximize results and thereby achieve this year’s goals for your business, overcome your reluctance and commit to at least one form of accountability.


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Home > Starting-A-Business > Kerri Salls > Is Accountability Reluctance Hurting Your Solo Business >

Free PDF Download
Persistence, Purpose and Passion - By Kerri Salls

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About the Author: Kerri Salls

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Solopreneur Maven and Business Accelerator Kerri Salls is President of Breakthrough Enterprise LLC, a startup and solopreneur mentoring company committed to empowering solo-professional achievers: entrepreneurs, solo-preneurs, and consultants, with the tools to launch and thrive in the business of their dreams. She has helped hundreds of entrepreneurs, solopreneurs, consultants, service professionals and sole proprietors thrive and grow to triple profits with her proven strategies and systems. I'm also offering a hands-on planning event in 3 weeks: www.solo-success.com Kerri Salls Solopreneur Maven
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