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Entrepreneurs – Getting Your Plumbing And Heating Business Better Known

Written by: Lee Lister

Article Overview: You’ve got a great plumbing and heating business going. You thought that everyone needed a plumber but business is slow and you just don’t seem to be getting your name out there. What do you do?

Entrepreneurs – Getting Your Plumbing And Heating Business Better Known

You’ve got a great plumbing and heating business going. You thought that everyone needed a plumber but business is slow and you just don’t seem to be getting your name out there. What do you do?

Well first of all sign write your van – this is your travelling advert. Park in on the road. If you can safely park it somewhere where there is a lot of passing traffic – even better. Put a sign on the back saying “no tools kept in the van” and make sure that you don’t. Lock it well so that your business does not disappear overnight. Ensure that it is always in good condition and clean of course.

Now get a good quality metal or wood sign made up that you can put in the garden of the house you are working on. You will be surprised the number of people that will come up to your customer and ask if you are doing a good job or even up to you. These are great for referrals.

Vistaprint do a magnetic van sign very cheaply, that you can put on your van if you can’t afford sign writing.

Always ask your customers for referrals and leave business cards to remind them to call you again. Of course you know that it is important to do a good job and leave everything clean and tidy, so that they want to refer you.

So we have people seeing your business and they go about their life, being referred to you from happy customers so now you need some good advertising as well, which is the third way that people are going to find you. Put an advert in the Yellow Pages as soon as you can as a lot of enquiries will come in from here.

I have a local plumber who puts a small advert in the newspaper each week offering to put in a bathroom for a good fixed price. He is very busy and from the bathroom comes other work like re-tiling, painting, kitchens etc. I know it works because he did my kitchen and bathroom, including retiling, redecorating and new floors. If your skills don’t run to this extra work, find a good workman to work with. They can refer work to you in exchange for getting work from you. Or you can charge a percentage of the extra work for referring them. Either way that’s two happy workmen and one happy customer!

Lastly scatter your business card around, put one on every notice board you find in supermarkets, colleges etc.

A good plumber is indeed a joy to find!

Good luck!

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Article Tags: advert, business cards, good advertising, good job, kitchens, painting, plumber, plumbing and heating, quality metal, referrals, traffic, wood sign, workman, yellow pages



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