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Entrepreneurs – Increase Your Sales With Just A Little Extra Effort
Written by: Lee ListerArticle Overview: You’ve got steady sales but we just want to increase them a little more. This will give you some extra profit for your family, more money to invest in your business or just more satisfaction. Maybe the problem you have is overstocking and you want to clear your inventory to free some of your cash flow. Here are a few suggestions for you.
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Entrepreneurs – Increase Your Sales With Just A Little Extra Effort
You’ve got steady sales but we just want to increase them a little more. This will give you some extra profit for your family, more money to invest in your business or just more satisfaction. Maybe the problem you have is overstocking and you want to clear your inventory to free some of your cash flow. Here are a few suggestions for you.
Order Now: You could offer your regular clients a coupon that provides them with a discount of a product if they order by “some date very soon”. You could also use this in an advert by giving a code to quote when ordering or ask them to cut out and use the coupon. The magic words here are: “Instead of our usual price of $99, order by near date and get an instant rebate of $20, paying only $79!” What you have to ensure is that this is a genuine rebate – no one likes to feel scammed.
Mail In Rebate: Similar to the order now option is a mail in rebate. Whilst this can be more labor intensive, it does improve your cash flow and provide you with names and mailing addresses that you can use in the future.
Samples: If appropriate to your product, you can give out free samples to introduce it to and thus tempt other potential customers. You can do this a number of ways:
* Sample tasting for food or drink items.
* Sample chapters for books, MP3 or audio products.
* Free short period phone consulting for services.
* Free initial consulting for services such as legal, financial and medical.
Added Products: Increase the perceived value of what you are selling by bundling other complimentary products with your original product. This can include such items as:
* How To books
* Consumables such as paper, ink, CD’s etc
* Extra consultancy or services on a complimentary subject – e.g. Personal tax return with business tax return or tooth clean with fillings.
Affiliate or Referral Selling: If your product is appropriate and it is legal to do so, then offer others commissions for selling your products on your behalf. This can be done a number of ways:
* Tempt others to sell for you by offering them a commission for every product they sell. You can deal with the delivery and fulfillment whilst they undertake advertising and managing the customer. This is very popular in the internet environment.
* Offer commissions to people who refer customers to you. This can be money or products.
* Sell your items via the party plan method – providing gifts or commission to the party host.
* Offer your existing customers 2 items for a lower price, they can then give one to friend or family member – thus increasing your customer base.
I hope that the above has given you some ideas. Yes you will receive less for the extra products sold, but you will be increasing your customer base and your turnover. Good Luck
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About the Author: Lee Lister RSS for Lee's articles - Visit Lee's website  From an early age she began an unparalleled journey through business consulting that continues to span across the UK, USA, Europe and Asia. She has consulted for a considerable number of companies all over the world. Specialising in business change management, start up consultancy and trouble shooting. Lee's experience in marketing and internet marketing is also keenly sought after. She is a prolific published writer of books, ebooks and articles and can easily be found on major search engine and Amazon. Her books include: FastTrack Bid Management, Proposal Writing For Smaller Businesses, How Much Does It Cost To Start A Business, Entrepreneur's Apprentice and a series of Start My New Business books that do as they say in the title! Her major web sites are: Click here to visit Lee's website   Entrepreneurs Want To Grow Your Company Entrepreneurs Now Is The Time To Economize In Order To Survive The Recession Entrepreneurs How To Grow Your Taxi Business Article Marketing Submission To Article Directories Budding Entrepreneurs Personal Assistant A Low Cost Businesses To Start In A Recession |
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