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Marketers – How Not To Sell Anything By Annoying Your Visitors
Written by: Lee ListerArticle Overview: Ok you’ve worked hard at your web site and your products that you want to sell. You’ve got a steady stream of visitors but are still not selling anything. Are you annoying your potential buyers? How?
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Marketers – How Not To Sell Anything By Annoying Your Visitors
1) Have multiple pop ups, flashy graphics and banners or multiple Adsense adverts with very little content.
2) You do not have a privacy policy telling people what happens to their details – or even worse tell that you will sell them to others.
3) Have no contact details to make the potential buyer comfortable.
4) Having an order process that is too complex.
5) Slow of even worse, no response to sales questions.
6) Sales pages that go on and on and on with no payment button in sight.
7) Multiple testimonials that cannot be checked.
8) Hard to believe income earning claims.
9) “Proof of Income” that you can see on multiple web sites.
10) Poor spelling, grammar, slapdash layout or design structure.
11) A complex URL or worse still a sub domain of a well known URL. Who wants to buy from a business that cannot even afford hosting or a domain name.
12) Spasmodic availability of the web site – particularly during a major campaign.
13) Having long video or audio messages that you either have no time to listen to or can’t listen to.
14) Sites that ask you to give your email address and name before they will even tell you anything.
15) No product for sale just masses of affiliate links that redirect you elsewhere – why not go there in the first place?
If your website has one or more of these problems – you are annoying your potential buyers!
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About the Author: Lee Lister RSS for Lee's articles - Visit Lee's website Lee Lister is a Business Consultant with more than 25 year's consultancy experience for many household names. She is known as The Bid Manager or The Biz Guru. From an early age she began an unparalleled journey through business consulting that continues to span across the UK, USA, Europe and Asia. She has consulted for a considerable number of companies all over the world. Specialising in business change management, start up consultancy and trouble shooting. Lee's experience in marketing and internet marketing is also keenly sought after. She is a prolific published writer of books, ebooks and articles and can easily be found on major search engine and Amazon. Her books include: FastTrack Bid Management, Proposal Writing For Smaller Businesses, How Much Does It Cost To Start A Business, Entrepreneur's Apprentice and a series of Start My New Business books that do as they say in the title! Her major web sites are: Click here to visit Lee's website Entrepreneurs Have You Thought About A Loyalty Program Turning a Difficult Customer into a Customer that Comes Back Entrepreneurs Want To Write A Winning Proposal Buying A Web Site That Is Really Established Why Surfers Coming From Search Engines Still Wont Buy From You |
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