Want To Get Into Google Quick? – Here’s The Wrong Way To Do It
Want To Get Into Google Quick? – Here’s The Wrong Way To Do It
* Believing the impossible: Run don’t walk away from any company that guarantees a front page listing for your web site. Even Google cannot do this. There are only two ways to get this 1)Pay per click advertising – which is ludicrously expensive or 2)Your listing will be for an extremely obscure keyword phrase of maybe seven or eight words which is unlikely to bring you any traffic. Of course the “SEO” company has charged you a lot of money for this “service”.
* Spamming the Search Engines: Usually by multiple software submissions. Whilst one submission is often not enough for the small and medium sized search engines, the larger ones may ban you for spamming them. Many of the search engines know the various submission software packages and automatically ignore them. Hand submission is always best and the popularity of the search engines means that they may take some time to respond to your request – so patience. Conventional wisdom states that it can take a new site up to six months to be spidered by the major search engines. DMOZ is even longer.
* Keyword stuffing: By putting the same few keywords continually on your web site and in your meta tags. Use your keywords naturally.
* Hidden or Inappropriate Text: Search engines work by scanning pages for certain keywords which are submitted into a search request and then display the results for the searcher. Don’t be tempted to hide these keywords by using the same color text and background. Similarly don’t put keywords on your web site that are not appropriate to the site. In particular do not stuff your site with competitor names and slogans. This will probably get you banned.
* Doorway Pages: This concept is still sold by some less than scrupulous SEO companies, even though the major search engines banned them a long time ago. A doorway page is a page with little content on it, especially constructed to attract search engines. They are now banned because they offer very little to the visitor.
* Link farms: These are web sites that are put up to only include links. They typically have a considerable number of links – often in the hundreds – and very little content. These links are of no use whatsoever to your web site and in some cases can be detrimental to your search engine listings. When you get asked for a link always check the site asking for the link.
Search engines are very sophisticated now a days and the algorithms they use are constantly changing and always secret. They know these tricks and using them runs the risk of your web site being banned!
Want To Get Into Google Quick Heres The Wrong Way To Do It - To learn more about this author, visit Lee Lister's Website.
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Without doubt getting into Google – or the other major search engines is a major goal of most new web sites. Search engine traffic is more targeted and less expensive to maintain. Unfortunately new web site owners are often new at internet marketing and prone to falling for scams and just plainly doing things the wrong way. Here are a few things NOT to do.
* Believing the impossible: Run don’t walk away from any company that guarantees a front page listing for your web site. Even Google cannot do this. There are only two ways to get this 1)Pay per click advertising – which is ludicrously expensive or 2)Your listing will be for an extremely obscure keyword phrase of maybe seven or eight words which is unlikely to bring you any traffic. Of course the “SEO” company has charged you a lot of money for this “service”.
* Spamming the Search Engines: Usually by multiple software submissions. Whilst one submission is often not enough for the small and medium sized search engines, the larger ones may ban you for spamming them. Many of the search engines know the various submission software packages and automatically ignore them. Hand submission is always best and the popularity of the search engines means that they may take some time to respond to your request – so patience. Conventional wisdom states that it can take a new site up to six months to be spidered by the major search engines. DMOZ is even longer.
* Keyword stuffing: By putting the same few keywords continually on your web site and in your meta tags. Use your keywords naturally.
* Hidden or Inappropriate Text: Search engines work by scanning pages for certain keywords which are submitted into a search request and then display the results for the searcher. Don’t be tempted to hide these keywords by using the same color text and background. Similarly don’t put keywords on your web site that are not appropriate to the site. In particular do not stuff your site with competitor names and slogans. This will probably get you banned.
* Doorway Pages: This concept is still sold by some less than scrupulous SEO companies, even though the major search engines banned them a long time ago. A doorway page is a page with little content on it, especially constructed to attract search engines. They are now banned because they offer very little to the visitor.
* Link farms: These are web sites that are put up to only include links. They typically have a considerable number of links – often in the hundreds – and very little content. These links are of no use whatsoever to your web site and in some cases can be detrimental to your search engine listings. When you get asked for a link always check the site asking for the link.
Search engines are very sophisticated now a days and the algorithms they use are constantly changing and always secret. They know these tricks and using them runs the risk of your web site being banned!
Want To Get Into Google Quick Heres The Wrong Way To Do It - To learn more about this author, visit Lee Lister's Website.
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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