|
|
Like this article? PLEASE +1 it! |  |
|
Want To Get Into Google Quick? – Here’s The Wrong Way To Do It
Written by: Lee ListerArticle Overview: Without doubt getting into Google – or the other major search engines is a major goal of most new web sites. Search engine traffic is more targeted and less expensive to maintain. Unfortunately new web site owners are often new at internet marketing and prone to falling for scams and just plainly doing things the wrong way. Here are a few things NOT to do.
 |
Free Download - What Type of Business Should I Start? By Lee Lister |
Want To Get Into Google Quick? – Here’s The Wrong Way To Do It
Without doubt getting into Google – or the other major search engines is a major goal of most new web sites. Search engine traffic is more targeted and less expensive to maintain. Unfortunately new web site owners are often new at internet marketing and prone to falling for scams and just plainly doing things the wrong way. Here are a few things NOT to do.
* Believing the impossible: Run don’t walk away from any company that guarantees a front page listing for your web site. Even Google cannot do this. There are only two ways to get this 1)Pay per click advertising – which is ludicrously expensive or 2)Your listing will be for an extremely obscure keyword phrase of maybe seven or eight words which is unlikely to bring you any traffic. Of course the “SEO” company has charged you a lot of money for this “service”.
* Spamming the Search Engines: Usually by multiple software submissions. Whilst one submission is often not enough for the small and medium sized search engines, the larger ones may ban you for spamming them. Many of the search engines know the various submission software packages and automatically ignore them. Hand submission is always best and the popularity of the search engines means that they may take some time to respond to your request – so patience. Conventional wisdom states that it can take a new site up to six months to be spidered by the major search engines. DMOZ is even longer.
* Keyword stuffing: By putting the same few keywords continually on your web site and in your meta tags. Use your keywords naturally.
* Hidden or Inappropriate Text: Search engines work by scanning pages for certain keywords which are submitted into a search request and then display the results for the searcher. Don’t be tempted to hide these keywords by using the same color text and background. Similarly don’t put keywords on your web site that are not appropriate to the site. In particular do not stuff your site with competitor names and slogans. This will probably get you banned.
* Doorway Pages: This concept is still sold by some less than scrupulous SEO companies, even though the major search engines banned them a long time ago. A doorway page is a page with little content on it, especially constructed to attract search engines. They are now banned because they offer very little to the visitor.
* Link farms: These are web sites that are put up to only include links. They typically have a considerable number of links – often in the hundreds – and very little content. These links are of no use whatsoever to your web site and in some cases can be detrimental to your search engine listings. When you get asked for a link always check the site asking for the link.
Search engines are very sophisticated now a days and the algorithms they use are constantly changing and always secret. They know these tricks and using them runs the risk of your web site being banned!
Focusing on the Wrong Thing
Usability of Options in Search Engine Result Pages
Google Me, Baby!
Quick Prospecting Tools
Has Your Site Been Banned From Google?
|
About the Author: Lee Lister RSS for Lee's articles - Visit Lee's website  From an early age she began an unparalleled journey through business consulting that continues to span across the UK, USA, Europe and Asia. She has consulted for a considerable number of companies all over the world. Specialising in business change management, start up consultancy and trouble shooting. Lee's experience in marketing and internet marketing is also keenly sought after. She is a prolific published writer of books, ebooks and articles and can easily be found on major search engine and Amazon. Her books include: FastTrack Bid Management, Proposal Writing For Smaller Businesses, How Much Does It Cost To Start A Business, Entrepreneur's Apprentice and a series of Start My New Business books that do as they say in the title! Her major web sites are: Click here to visit Lee's website   Entrepreneurs Some Changes To Help You Survive The Recession How Do You Pick the Perfect Domain Name Article Writing 10 Ways to Get Your Get into the Writing Mood Writing Your Article Resource Box so it Makes People Click Entrepreneurs Selling The Benefits Of Your Products To Your Wholesalers |
Related Forum Posts
Hi to all
- Hi there - have just joined.I am a serial entrepreneur at am really pleased to have found a place where like minded people get together - nice to find a forum on a topic I am passionate about with so many people contributing. Heres to our future success!
Paul
Re: Top 10 Homebased Franchises for 2011
- Hi, great list, thanks! Quick question as far as franchises go in comparison to small businesses would you say that they are they doing well or are they suffering in today's economy?
Harley Davidson Video - Questions!
- Evan, I just saw your Harley Davidson video - nice.
Quick Q's..
1. What did you use to Edit the Video's - especially the intro..
2. How did you get such high quality video up on Youtube without the flash compression issues - Is it HD?
How Do You Check Google Ranking?
- Now that Google is so responsive to your own search history, how can you get a good idea of what your Google ranking really is for your web pages?
Whenever I check my ranking for specific keywords on Google, my web pages appear on the front page, or suspiciously high.
My way around this is to check Google ranking via other computer Internet links, i.e., whenever I'm working in a library I will use a library computer to check. I check Google ranking before logging into my Gmail or other Google-related accounts.
Does anybody else have any other tips for discovering your Google ranking?
Nowadays, I check Bing.com for my webpage ranking as it gives a much less favourable (and so, I guess, "truer") ranking for my webpages than Google does...
Re: Why Franchises Fail
- [quote="Nana":307g5e63]Another reason franchises can fail is due to lack of effort on the franchisees part. If the franchisee does not give it their 110% and purely imitates rather than innovates they will increase their chance of failure.[/quote:307g5e63]
I agree. Sometimes franchisees rely too much on the franchisor. They think the franchisor will run their business. Wrong! The franchisee is responsible for manging day to day operations of his franchise location.
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
by: 
Lesson #3: “Tell ‘em quick and tell ‘em often”
Searching for the Stars: How Yang and Filo Took Their Business to New Heights
Salesperson Wimp-Out: I Need Help 
February 2012 Top 100 Leadership Experts to Follow on Twitter
Please Stop Calling it Coaching!
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Fear Factors in Small Business: Sales & Marketing
Induction – your first management job
How to Handle the “I Am Not Interested” Objection
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.