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How To Make The Best First Impression

Guest post by: C.J Lauria

Article Overview: As a leading real estate mentor I teach my students certain techniques that have proven useful for decades. The truth is, when it comes to the prospective owner-occupant, the emotions are often the same in each and every case. Let’s, now, discuss some of the expectations a buyer may have.

How To Make The Best First Impression

Whenever planning the rehab of an investment property, it is wise to put yourself in the shoes of your typical buyer. Since first impressions are the most lasting, I would like to address your buyer’s first impression of your property. This is known as “curb appeal.” Consider, what does a prospective buyer see as they drive up to any property? Where is the eye automatically drawn? What feelings are triggered when they first get a glimpse of your offering? Questions like these must be weighed each and every time we make a real estate investing decision.

As a leading real estate mentor I teach my students certain techniques that have proven useful for decades. The truth is, when it comes to the prospective owner-occupant, the emotions are often the same in each and every case. Let’s, now, discuss some of the expectations a buyer may have.

First, always follow the policy of “clean & green.” Just as you would not show a house with the beds unmade or dishes piled in the kitchen sink, it is in bad taste to offer a home for sale that does not present itself in a clean, green manner. Following this simple principle is not an expensive proposition. Actually, it’s only when you must replace landscape elements that it starts to ring up a large tab. Keeping the lawn clean, edged and watered is probably the most cost-effective chore you can perform.

Secondly, it’s not a house to your buyer. It’s a home. What features will the buyer contemplating a future home be looking for? Isn’t it a warm, inviting presentation? Therefore, the entry must always be unobstructed, clean and friendly. Whenever there are bushes or shrubs that have overgrown their space it must be determine whether they can be cut back or must be removed altogether. Either way, you will want to open up the walk to the front door. Also, while it is good not to leave a front wall “naked,” I advise that any bushes that have over-grown in front of a window must be cut back or removed. Blocking these essential elements is a “red light.”

So remember that your curb appeal is the first and last thing your buyers will see before making a decision. It is also generally the cheapest face lift you can perform on the property. There are, of course, other little things you can do as well, but always place the foregoing high up on your list of priorities.

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Article Tags: investment property rehab, real estate investing, real estate mentor, rehab



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