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What NOT to Choose as a Domain Name for Your Business

Written by: Shannon Moore

Article Overview: Choosing a domain name for your business can be one of the most important decisions you make. You want something that relates to your business, is catchy and is easy to remember. Just keep in mind what you don't want.

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What NOT to Choose as a Domain Name for Your Business

Top 3 Types of Domain Names to Avoid:

• Names that don't apply to your business or industry: Sounds obvious, I know, but with the millions of domain names that are taken, choosing an obscure name can be a tempting trap to fall into. However, the likelihood of customers finding you gets that much more difficult with a vague name. Also, prominent display on major search engines is harder to acquire.

• Names that are very long: The longer the name, the easier it is for people to forget it altogether or remember it incorrectly. So keep it as short and simple as possible. However, if your business name is long and you're well established in your industry, your best bet may just be sticking with your current name.

• Names that are owned by someone else: It's not possible to secure the exact same domain name as someone else but it is possible to be infringing upon another's trademark or common-law rights with a confusingly similar name. Mistakenly, many times a new company will assume its trade name is legally clear merely because it was able to purchase a dot com or other domain extended name. Prior to securing your domain name, be sure to have comprehensive research conducted on the domain name.

Be creative in choosing your domain name – just remember what to avoid!

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Home > Starting-A-Business > Shannon Moore > What NOT to Choose as a Domain Name for Your Business
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About the Author: Shannon Moore
RSS for Shannon's articles - Visit Shannon's website

Shannon Moore is the General Manager for TradeMark Express. Since 1992, TradeMark Express has met the needs of their clients with comprehensive research, application preparation, attorney referrals and trademark consultation. For further details, please visit us on the web at TradeMark Express or call Shannon directly at 800.340.2010.

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URL change URL change - Hi The AnonymousMan, When one has a Domain Name ie URL, I understand, it is not possible to change it. One has to take out a complete new Domain. Is that correct? However, if you can change it, how can you do it? Kindest Regards, Beat "Unlock People's Potentials!"
When choosing a domain. When choosing a domain. - Hi there, What factors are important when choosing a new Domain Name? One needs to be creative and selective to get an attractive name. What challenges have you had in choosing a new Domain Name? Which provider proved to be excellent? I am at the starting point to find a good hosting provider. I guess the choices are immense. Kindest Regards Beat Muelller "Unlock People's Potentials!"
My entry My entry - 1. The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read - this is a fascinating book about the history of Business theory, and I'd recommend it to anybody. 2. The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants, by Tom Gegax. Ditto. 3. PADI: The Business of Diving Book Okay, so this book won't be of use to anyone who doesn't want to start a scuba store, but I did, and this book was of course invaluable to me in reaching that goal.
Re: How Much Do You Need To Start? Re: How Much Do You Need To Start? - In this age of Internet you might start with just $50 or nothing at all. To start an affiliate website with a squeeze page to collect emails you only need to start with this Domain name $9 Hosting $24 PPC to test your niche $17 This is $50. Though you will need to design and upload your site yourself.
Hyphen versus Full Stop Hyphen versus Full Stop - Hi There, It is astounding, as to how much variety can be used to create Domain Addresses. What about using a full stop or more commonly used as 'stop'? (.) It is easy to communicate. Interested to hear your views. Beat "Unlocking People's Potentials!"


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