Get Real. Get Rich.

Guest post by: Jay Kubassek
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Let Go & Lead - By Jay Kubassek

Everybody is looking for the magic pill—maybe it’s a magic bullet, actually—to make their problems go away. They want to get rich quick, kick back, relax. No pain, no worries, everything will be fine. Well, if this is what you’re looking for, there are two old adages that apply. If it sounds too good to be true, it probably is. (A better way to say that is if it sounds too good to be true, it’s probably a lie.) The second adage is no pain, no gain.

The fact is that nothing comes easy. There is no short cut to success—period. Hard work, dedication, and motivation are all common denominators for striking it rich. There is of course a lot more involved, but these are three prerequisites.

The bottom line is that if you want to get rich, you first need to get real.

The internet today is like California during the gold rush. Everybody wants to hit the mother lode, and everybody is staking a claim. But just like the prospector who has to sift though dirt to find a gold nugget, so too must the internet entrepreneur sift through hype to find a real opportunity.

The internet is a business tool, not a magic wand. A serious entrepreneur who wants to launch a serious business—and make serious money—can do so on the internet. But a desperate person seeking a quick fix for existing financial problems will simply create more financial problems. And lose a ton of cash in the process.

The principles of a successful business are pretty simple. Create or offer a great product or service. Find a hungry market. Get your message in front of the masses. Attract prospects and make sales. Deliver exceptional value. Get paid. Simple, yes; easy, no. Running any kind of legitimate business requires operational expertise, a financial investment—and a lot of hard work. A legitimate internet business is no different, for the most part at least.

There are however some differences, and important ones at that. Since you don’t need a storefront or an office, the capital investment is less than for a bricks-and-mortar enterprise. Commuting costs and other workplace expenses are completely eliminated. There are no occupancy costs, and payroll is typically kept to a minimum, or eliminated altogether. And since an internet business is by definition promoted on the internet, there are tremendous efficiencies in advertising expenses because you have no printing costs, and you’re not buying media or postage.

The other difference is that because of the vast reach of the internet marketplace, it is not uncommon for successful entrepreneurs to share their wisdom. Sifting through the clutter of internet scams and rip-offs, it is still possible to find proven and tested systems that literally provide a turnkey online business model.

Visit Jay's Blog: www.JayKubassek.com

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Let Go & Lead - By Jay Kubassek

About the Author: Jay Kubassek

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(Jay's Full Bio: EvanCarmichael.com/jaykubassek)

In six short years, Canadian entrepreneur Jay Kubassek went from working on a farm to selling mufflers at a Kansas City Midas shop to revolutionizing home-based entrepreneurialism with the 2004 launch of his Internet-based education company CarbonCopyPRO and the PRO family of companies.

With little more than an 8th grade education and no start-up capital, the odds were stacked against him. But Jay has proven that business success and financial freedom can be achieved by virtually anyone who wants it badly enough, provided they are willing to earn it and the entrepreneurial spark is still there.

Visit Jay's official website: www.JayKubassek.com

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