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Connecting with your employees through Social Media

Connecting with your employees through Social Media

Today was an awesome day! It started off with my VP greeting me at the door and showing his appreciation for my efforts in 2008. Next, it was my Director pointing out the main successes that were achieved and finally I had the opportunity to show my gratitude to my staff. What a great way to connect with your employees and build sincere relationships by recognizing them for their contribution to the overall success of the corporation. Thanks to the organizing committee for pulling off a great “Employee Appreciation” day.

For me the day is much appreciated but why does it only have to be a day. Well, it doesn’t, it could be an ongoing process through the use of Social Media tools within the workplace. Today’s knowledge workers are so much more than the title on their business cards. They are skilled, experienced and well versed in many of the tools available to them in their personal lives. When employees work together they have the talent and abilities to drive innovation within the workplace. The challenge now is to find ways to capture that collective knowledge and turn it into a powerful tool for building value and continuous improvement. As a business community we need to think past simple job functions and give our employees an easy, engaging way to connect, share and innovate.

Over the last 8 months have been working on such a tool that will connect our employees with each other. The tool will enable the corporation to exploit the collective potential in all our employees to drive our success. It will engage and empower them to grow, develop and contribute. Our scheduled deployment of the new tool will be September 2009 and over the next few months I would like to bring you through my journey of redefining how a corporate intranet should interact with its employees.

Here is a sneak peak at some of the features and benefits…

We are allowing every employee to have individual blogs — We are anticipating this will cause innovation by making it easy to share ideas and opinions among all levels in the organization.

Employees will be able to create work groups — This will provide them with an efficient way to collaborate as well as communicate their group’s mandate with others.

Employees will be able to play by creating Social groups — This will help employees find colleagues with similar interests, lifestyles, etc., and increase employee engagement and retention.

Individuals will be able to tag — Profiles will be built on a true picture of the knowledge, skills and expertise inside the organization.
Personal pages — This will put a human face on the old school “employee directory” model by encouraging people to search out others and talk to each other.

Whiteboard — Employees will share ideas on colleagues’ whiteboards, fostering innovation, collaboration, and social bonds.

Similar to Facebook, news feeds will be virally transmitted —- We are hoping this will reduce the “I didn’t know” factor by showing important news, activities or events.

There are several other features that I haven’t mentioned because we are currently determining if they are technically possible. Please return frequently to learn more of my experiences through this culture changing initiative.

Together we can build a workforce that truly works together…





Connecting with your employees through Social Media - To learn more about this author, visit Brian Beehler's Website.

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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website

Dianne Crampton

Dianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here.

Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009.  Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010.  To receive publishing discounts, subscribe to the free TigerTracks Newsletter here.

- Visit Dianne Crampton's Website


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About The Author


Brian Beehler
(Visit Brian's Website) Improve your Communications strategies, learn from the experiences of Brian Beehler and how you, too, can leverage Social Media to improve employee, stakeholder, and customer communications as well as support your organization�s overall efforts to drive change and achieve results. I�m a communications professional with over 10 years of experience in the private and public sector. I�m currently developing a frame work for corporations to build strategies that involve Social Media. By determining the patterns of a social network, a corporation can build a plan that breaks down the barriers between employees, stakeholders, and consumers. My work within this area will help shape how we communicate within the corporate world. I will share my daily experiences from a social perspective and will determine if the line between personal and professional has become blurred. My blog will serve as an experiment to facilitate connections with people around the world and bring a collective agreement of how we should adopt social media within the workplace and our lives. Follow my blog and build relationships with other social media professionals. As a collective body connecting, collaborating, and cooperating we can �Make the Connections�.

Brian Beehler is a Gold author on EvanCarmichael.com
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