Tweet

Web Design-How to design a targeted website?

Guest post by: Grace Alexa

Article Overview: A good website design with keyword rich appealing content has power to retain the customer and attract more and more traffic.

Web Design-How to design a targeted website?

Have you ever wondered why my competitor website is best and why it attracts more traffic than your site? The reason is that your competitor website is more focused and targeted in nature than your website. Targeted website is the most crucial part of day to day business dealings for an online businessman. These businessmen understand the importance of targeted traffic better than others. These are the 5 important working aspects of a targeted website:

Website strategy: First step towards website design is outlining the strategy of a website. Identify the purpose and objective of your website. The objectives of the website should be synergetic with the industry you are focusing on. Always put yourself into the customer’s shoes to decide what their requirements are and how you can fulfill them. The more focused and targeted your website is there are chances of customer returning to you again and again. You need to focus on your competitive edge over other rivals.

Content is the king: Content is the most important element of any website design. Designs can only capture the visitor whereas good website content retains the customer. Customers are mostly attracted to sites which give them quality content. Quality content doesn’t means long boring contents to prove your point rather it means keyword rich relevant terms which are equally loved by customers and search engine spiders. Along with keyword rich content the website should also retain its appeal. Information update is another important thing because the net users love to have latest information at their fingertips. A good website design with keyword rich appealing content has power to retain the customer and attract more and more traffic.

Website layout: According to a famous proverb “A picture is worth a thousand words”. This proverb can be tactfully utilized by Website designer while developing a website. The good website design has capacity to retain the visitor because human beings are basically virtual beings. The website layout and tactful presentation of contents should go hand in hand to create a targeted site. The visual appreciation is necessary part of any good website design because it addresses the issue of boredom. The website designer should use relevant graphics to highlight important points. For e.g.: Use of star busters in advertisements to announce recent offers or discounts.

User Friendly website interface: A website should always be designed keeping the end user in mind. So it’s important to make a website as user friendly and simple as possible. Many times complex website interface with attractive website layout and useful content kills the purpose because people leave the site once they realize that they are facing problem with the navigation. In this way you may turn off the potential customer, so always keep in mind that a customer always favours user friendly website interfaces. A website designer should always choose user friendly and simpler website design. The navigation should be simple and reliable.

Visibility: Visibility is the most important feature of a website. The website which is difficult to be reached out via search engines or advertisements is like a needle which is difficult to be found once it falls in an ocean. The goal of your website should not be attracting highest possible number of visitors instead; it should be attracting highest number of target visitors who may try out your services.

The search engine visibility has become most important criteria for a successful website post web 2.0 era. It is the responsibility of the web designer to build search engine friendly websites. So visibility is the crucial factor to build a successful website.

Related Articles
  Things to do before you hire a web design company
  4 Cool Website Design Ideas
  See The Real Difference With Customized Graphic Designs
  All you need to do before hiring a web design company
  How to get the best web design company?
  Things You Need to Know Before Buying Targeted Traffic for Your Website
  When Is the Right Time to Redesign
  When Graphic Design Takes Over Web Design
  How to Find and Attract Highly Targeted Prospects to Your Website
  Choosing the Right Website Design Company
  What all we need other than website design?
  25 Ways To Drive Free Targeted Traffic To Your Website
  Basic Visual Web Design Mistakes to Avoid
  Creating an Effective Landing Page
  Identifying Your Websites Target Audience
  Maximise Your ROI with Robust Website Design Strategies
  Branding Your Website To Improve Sales And Retention
  Website Design for your Customers - It's not what you want
  What's All This about "Pay per Click" Advertising
  Tables or Table-Less Design in Website Development

Article Tags: Design, Web Design, Web Designer, Website Design



Related Forum Posts
Re: 7 Top Blog Design Tips - I have seen some very succefful blogs/website, that had traffic and were very popular and their design was the worst you ever seen. I do think the design should look good, but content is still the winner.
Re: Teens make $$ on Squidoo - I agree with Christew that Squidoo is a good place to promote your existing website rather than to aim to make $500 per month. One lens per keyword, pointing to the page on your website that makes use of the same keyword. Of course, you can also link each lens to your sales pages and so forth, but the main purpose should be to funnel targeted traffic to your website.
Building websites - I'm planning on building a few websites in the near future...I'll check this out. So many of the business websites and web "sales letters" I see these days are so cookie cutter - you know they all came from the same template or the same designer... once I see a design I know I've seen before I leave that website as I know it's a 'budget' design.
Website Design - I handle my own website design and maintenance along with several other businesses. I like being able to make changes when I want without having to go through someone else and wait for their schedule. I'm very happy with my hosting company and learning to create the site wasn't that complicated, so the flexibility of making changes when I need them is certainly worth the time. I also have 9 years of design experience and its easier for me to create what I want and need instead of taking the time to explain to someone else. Shri
Re: Traffic! How do you get it? - There is the quicker and easier way out of this predicament of striving to get more visitors to your website. If you buy website traffic, you can get targeted traffic for a price. This entails either paying top sites so that you can put a link or an advertisement in their site. You can also choose to do Payperclick or PPC. This is the Google Adsense system that post adds on billions of websites and blogs. This is tough to master though, and if you do this wrong, you will end up wasting money. Finally, you can simply use third party companies that let you buy website traffic from them. This is perhaps the fastest way to get traffic.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

3 Key Factors For Raising Capital

Do You Have An Entrepreneurial Vision?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.