Sue Stockdale Articles

What do I need to grow my business? - Click To Read Article
There are now over 1 million self-employed women in the UK, and whilst over 70% own their own businesses, less than 20% of those have employees. Some might argue that women don’t want to grow big businesses, but it’s not true for many female entrepreneurs today. So what will encourage women to grow their businesses to a size that contributes to the economy by providing jobs for others? Read this article to find out more....

Today's woman entrepreneur - do you recognise her? - Click To Read Article
How would you describe today's successful woman entrepreneur? Is she a focused individual driven to work all hours in the pursuit of profit? Or is she someone who balances work and time for family and social commitments? Sue Stockdale, author of Secrets of Successful Women Entrepreneurs outlines what she has learned about today's successful woman in business.

Top tips for women who aspire to be great speakers - Click To Read Article
Being able to speak confidently in public is the no 1 fear for many people, yet in business it’s a skill that you really need to have when you speak to investors, the bank manager, clients and suppliers. Here are some tips to consider so that you feel more confident as a public speaker.

Top tips from successful women entrepreneurs - Click To Read Article
Read these tips from some of the UK's leading women entrepreneurs which have helped them to achieve success in their chosen fields.

The simplest idea can make the best business - Click To Read Article
Babylicious was the first brand of frozen babyfood to launch in the UK and is now the latest producer in Europe. The idea behind Babylicious was simple, as a mother of 2 small children founder Sally Preston wanted to give me babies the best possible food, no salt, additive or fillers, just good quality food. She discovered the only way to do this was to make it herself as jars and cans were very heavily processed and tasted terrible. There was huge market opportunity to provide quality frozen food for babies, so she did it herself!

The ingredients of strong leadership and what really counts - Click To Read Article
Learn about what really counts as a leader when you are striving to achieve tough goals. Sue Stockdale uses her own experience from polar expeditions to explain how using a transformational style can be really effective in both business and the world of adventure.

Setting up an effective home office - Click To Read Article
When you are starting out in business one of the first decisions that you will have to take is where to locate your business – in your home or in office premises? If you choose your home, it is useful to take some time to plan how you will set it up before you begin, as it will make life much easier in the long run. Sue Stockdale offers some tips to help you set up an effective home office.

Profile of Jeanette Forbes, leading woman in a man's world - Click To Read Article
What would you do if after two years of trading your company found it had a £179,000 bad debt? For most people it would spell disaster and they would probably close the company, but not Jeanette Forbes. She overcame this challenge and has since continued to build a success business as a total ICT provider to the Oil and Gas industry - traditionally a male dominated environment. Read more about how she started up and grew the company.

Networking strategies for growth - Click To Read Article
Networking is becoming more and more popular as a method of meeting business contacts and building relationships. Some people like to network to meet like minded people and develop a support network because it can be lonely if you are working on your own. Others want to seek out people who can refer them to new sources of business, or might even become a client themselves. Yet with so much choice available, how do you decide on a strategy to meet your business goals?

Innocent Drinks: profile of Richard Reed, the fruit smoothie king - Click To Read Article
Innocent Drinks are one of the UK's best known brands, and a small company with big ideas. The company turnover is heading towards £100 million and the business is expanding rapidly across Europe. I heard Richard speak recently and felt that their ethos of sustainability driving profitability is very similar to the principles behind many women-owned businesses. In short, Innocent focus on procuring ethically, reducing and offsetting carbon emissions, recycling and putting something back through charitable living.

How to seize opportunities - Click To Read Article
Having the ability to seize opportunities is vital if you want to be enterprising. This skill can be developed and will help you to start up or grow your business. Sue Stockdale saw the chance to become a polar adventurer, something she had always dreamed of, when she noticed a newspaper advert. By grabbing the opportunity it changed her life dramatically and became the reason she started up her company, Mission Possible. Read about how you need to be thinking in order to grab opportunities when they appear.

How to keep motivated when the going gets tough - Click To Read Article
Running a business has its challenges as well as its rewards. Many people find it hard to keep motivated especially when things go wrong or the unexpected happens. Read Sue Stockdale's top three tips for how to remain motivated when work gets difficult!

How to run a gold medal business - Click To Read Article
We are now in the middle of the Olympics and every evening I watch the highlights on TV. I marvel at how the athletes can pull exceptional performance out of the bag, when the pressure is on and there are hundredths of a second between win or lose. So having achieved the heady heights of running for Scotland in athletics here are my five tips to help you run a gold medal business.

How honesty helped Gail Goodman to grow Constant Contact - Click To Read Article
Honesty is just one of the many attributes that has helped Gail Goodman to grow e-mail marketing solutions company Constant Contact. Today it has over 185,000 customers and last year added 100 new employees alone. Read more about how Gail Goodman started up and grew this successful business.

Getting investment from BBC's Dragons Den - Click To Read Article
In August 2008, Buggyboot creators Charlotte Evans and Carolyn Jarvis appeared in BBC's Dragons' Den TV series to seek investment for their business. Charlotte and Carolyn made a spirited presentation, which they describe as being one of the most challenging and nerve-wracking pitches they've ever given. After demonstrating the product and explaining the business, Charlotte and Carolyn secured the full amount of funding they sought and the support of a Dragon - Deborah Meaden. Read more how they got started

Debt consolidation: how it has worked for a female entrepreneur - Click To Read Article
Tahminae Madani runs two successful financial services broker businesses in France - yet started them up with almost no management experience and speaking a limited amount of French. So how did she achieve this? Read on to find out more....

Anita Corbin, How winning an award kickstarted her success as a photographer - Click To Read Article
Applying for competitions and awards is a great way to raise your profile - and this was the case for UK photographer, Anita Corbin. Read more about her and what helped her to succeed in the competitive environment of photography

Backpack business idea prompted by frustration - Click To Read Article
After years of travel with bags that were miserable, non-functioning, or unattractive in a business setting, Myrna Marofsky and Karen Stinson decided to design one that worked for them and for other women business travelers. They are the founders of WiseWomen, an e-commerce business selling the WisePack™, a perfect travel backpack purse for women. The bag was designed for women by women and has many features that make it both fashionable and functional. Read about how they started up the business and overcame obstacles along the way.

30 ways to get motivated - Click To Read Article
If you are feeling a bit jaded or needing to motivate yourself to get going in business, then here are 30 suggestions from Sue Stockdale, to help you get energised and excited about your business again!


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