The simple fact of the matter is that in order to succeed online you will need a list.
It's just that simple.
So how do you get this all-mighty list?
You build it, buy it, or borrow it. Personally I strongly recommend building it, so I'll save that for last.
Buying Your List:
If you buy it from the wrong person you could get hit with charges of spamming that could shut down your business before you even get started, or create problems that will be very darned expensive to make go away.
If you buy it from the right person, you could hit the jackpot, or you could just as easily waste your money on a lot of unopened, unread emails emails.
The problem is that you will not know which one of the scenarios listed above will prove to be true until after you have spent your money.
So, if you decide to buy your list...do your research before you buy.
Borrowing Your List:
There are a variety of ways to borrow a list, and most of them are going to cost you either time or money.
If you have a “good quality or unique” product to sell, you can successfully borrow the lists of others by signing them up as affiliates and paying them a percentage and/or commission to promote your product to their list members. Again there is a danger of that they will spam people and annoy any of your potential customers, but that is a risk that comes with any online marketing campaign.
You also must be careful that your affiliate terms include the following conditions.
#1 No affiliate commissions will be paid out until after your Money Back Guarantee has expired.
#2 No affiliate commissions will be paid on refunded sales.
You will also need to locate willing and reputable affiliates. The difficulty of this will depend on what product you offer. There are any number of one-stop-shop affiliate facilitation sites online which will list your affiliate campaign on their site. They will also pay the affiliate for you—for a commission, of course—which will make the process easier for you. The catch will be in finding one that is willing to accept your product if you are just a beginning entrepreneur.
You can also purchase software to handle both your sales and your affiliate commission tracking and payments. In addition, you can advertise for affiliates through Pay Per Click or Pay Per Action marketing campaigns and offer affiliate sign-ups on your own website.
Building your list is such an extensive topic that I am including it in a separate article.
Please see my article on:
The Quick and Easy And Mostly Free Way To Build A Money Making List
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It is not wealth one asks for, but just enough to preserve one’s dignity, to work unhampered, to
be generous, frank and independent.
– W. Somerset Maugham (1874 - 1965) Of Human Bondage, 1915
How to Build Your Own EBusiness at the Touch of an Autoreponder Button - To learn more about this author, visit Teresa Bohannon's Website.
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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales success or one of the many who have failed to change? So what are you doing to change those results? Let’s be honest, with companies moving globally and at lightening speeds, the traditional business solutions are outdated and dead. My approach moves your business out of its comfort zone and secures your competitive advantage now. If you are seeking to increase sales, build customer loyalty, create a culture of great attitudes or just achieve some sleep filled nights, then we should talk because my clients have experienced exactly those types of results. Learn more about customer loyalty at http://www.processspecialist.com/customer-loyalty.htm Give me a call at 219.759.5601 for a free strategy session. P.S. If you are seeking a motivational speaker, sales trainer or small business expert that will leave your audience smiling and remembering, please feel free to contact me at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Dianne Crampton
Dianne Crampton is an Executive Leadership Coach and Team Building Consultant and creator of the TIGERS team development model. For the past twenty years she has helped leaders and teams achieve goals with high levels of collaboration and teamwork.
Crampton is a published author. Her contribution to Working Together: Diversity As Opportunity was endorsed by Stephen Covey. She has written for trade magazines. Merrill Lynch nominated her business for Inc. Magazine’s regional small business and entrepreneurial awards. Her work with Native Americans was recognized at a United Nations sponsored conference in 1994.
The TIGERS model passed two rigorous validation studies in 1992 and 1994. The TIGERS Survey is able to measure and track team development over time.
Dianne is also the creator and distributor of the TIGERS Team Wheel game. This game helps groups identify behaviors that build collaborative groups and behaviors that cause conflict, morale problems, production failures, and misunderstandings.
For more information, or to subscribe to TigerTracks, a free monthly leadership and team newsletter go to http://www.corevalues.com - Visit Dianne Crampton's Website |
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Teresa Bohannon
(Visit Teresa's Website)
Teresa Thomas Bohannon is a web designer,
hosting & domain provider & internet
marketing consultant. Teresa founded Spun
Silk Web Design in December of 1995 as one
of the first free standing female owned
web design firms in the country. Teresa
is also the founder the LadyWeb Family of
Informational & Educational Websites,
created to help women and men who dreamed
of starting their own businesses find
their way inexpensively through the
available maze of website options, domain
and hosting providers, and software
solutions. Teresa's latest ventures are
the MyLadyWeb Self-Installing AdSense &
Affiliate Websites, a simplified turnkey
option for beginning AdSense
entrepreneurs, & LadyWeb's Things To Sell
Resale Shop & MyLadyWebsGiftGiveaway
a free marketing cooperative.
Teresa is a published author of short
stories and holds an MA in history. In
addition, she is the Human Resource
Administrator for a non-profit agency.
Teresa's personal cause is revitalizing
literacy by reading "with" children.
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