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Make Your Contacts Count



Make Your Contacts Count
   

Make Your Contacts Count!

Now, more than ever, it's time to maximize your networking...but don't you wonder how best to do it? One way to jumpstart your skills is to read the 250-page book that is filled with great strategies, "Make Your Contacts Count: Networking Know-How for Business and Career Success" by Anne Baber and Lynne Waymon. Here's some detailed information about what I discovered in this great book!


"Networking is now the critical strategy for business development. Professionals and entrepreneurs need to know how to gain visibility and credibility in their target markets, and how to build and maintain relationships for long-term growth." (Barber, page xiii). It is broken into the four following parts to help you in the process:

I. Survey your skills and mindset (Chapters 1-2)
II. Set your strategy (Chapters 3-5)
III. Sharpen your skills (Chapters 6-13)
IV. Select your settings (Chapters 14-20)

The chapters included in the book are as follows:

1. Assess your skills
2. Change your mindset
3. Teach trust
4. Develop your relationships
5. Go with your goals
6. Know the "netiquette"
7. Avoid the top 20 turnoffs
8. "Who are you?"
9. "What do you do?"
10. "What are we going to talk about?"
11. Make conversations flow
12. End with the future in mind
13. Follow through
14. Network at work
15. Make it rain clients
16. (Net)work from home
17. Make the most of your memberships
18. Rev up referral groups
19. Connect at conventions
20. Jump-start your job hunt

Next time you're in a networking situation, think about what you've learned from this book. You'll be making valuable new contacts ... and remember, you really do want to make your contacts count!



Make Your Contacts Count - To learn more about this author, visit Wendy Brickman's Website.

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About the Author


Wendy Brickman
(Visit Wendy's Website)
Wendy Brickman, President of Brickman Marketing, moved from Los Angeles to Monterey and established her firm (www.bri ckmanmarketing.com) in 1990. The company provides marketing, publicity, advertising and market research services to local and national companies.Wendy worked in the management training film area for over 7 years and held management positions in the home video industry for several years at Paramount Home Video, Media Home Entertainment and Pacific Arts Video. She holds an M.B.A. in Marketing/Management from Loyola Marymount University, an M.A. in Broadcast Journalism from the USC, in Los Angeles, and a B.A. in English from the UC at Berkeley. She is a graduate of Leadership Monterey Peninsula and Leadership Santa Cruz County. She is the winner of three Business Excellence Awards (2007, 2003, 1998) from the Monterey Peninsula Chamber of Commerce, a 1999 Small Business Advocate of the Year Award from the California Chamber of Commerce, and a 1999 Robert C. Littlefield Award from the Monterey Commerce.
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