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Four of the Most Common Mistakes in Persuasive Speaking
Written by: Anne FreedmanArticle Overview: From more than two decades of working with business and community leaders on critical presentations, we've culled a few of the most common persuasive speaking mistakes -- and added a few ideas on how to avoid them.
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Free Download - 5 things NOT to say to yourself for successful persuasive speaking By Anne Freedman |
Four of the Most Common Mistakes in Persuasive Speaking
1. Trying to say too much in too little time.
If you figure the average rate of speaking is about 100/words a minute, you can quickly compute how many words – maximum – you need to prepare for your presentation. Less is always best!
2. Not considering what “they” want before putting your comments together.
You may be clear on what you need to get across, but it won’t work unless you weave together your words with their goals and vision. Quite simply, what are you going to do for them?
3. Writing out your presentation and trying to read it, instead of speaking to the person or group.
It usually takes at least nine practices – rehearsing your presentation out of order, in pieces – to appear totally “natural” and at ease. You may not need to memorize your remarks, but you’ll appear far more in control when you don’t appear to be “reading.”
4. Failure to adapt your presentation from a group or individual to the next one.
Some groups demand a ton of detail and pie charts. Others just want an overview. Your client may want a step-by-step approach. Or only the bottom-line cost. A successful persuasive speaker creates his or her message in layers, with multiple approaches, anticipating different strokes for different folks. One size does not fit all.
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About the Author: Anne Freedman RSS for Anne's articles - Visit Anne's website  Click here to visit Anne's website   Your Elevator Speech The Most Important Few Words in Your Business Life How to Say It Quickly and Still Make Your Point Four of the Most Common Mistakes in Persuasive Speaking 5 things NOT to say to yourself for successful persuasive speaking |
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