Are You Kissing Frogs Or Making Sales?
Are You Kissing Frogs Or Making Sales?
Oh my - this princess has grown up!
I get tons of email from my subscribers saying...
"Kim, I call a ton of people every day, I network like a madwoman and still my sales are slow. Someone told me I just had to focus on getting my "name out there" in front of lots of people...but it isn't working. Help! "
Sales Diva To The Rescue!
I know what you've been told and there is a grain of truth to it just as there is in any old fairytale. People have to know about you before they can buy from you.
Most of us were taught "You have to kiss many frogs before you meet the handsome prince." The problem is you've probably applied this philosophy to getting business as well!
When I first started selling years ago, I was told the exact same thing. My boss actually threw the Yellow Pages on my desk and said
"Go Get 'Em Kid!" (I kid you not)
So I did what any 20 year old kid would do...I opened the phone book to the A section and started working my way through those yellow pages.
Yikes. I "wised up" somewhere around F....because even though I was making tons of calls and seeing many "potential customers" I was broke, drove a 1978 Plymouth Caravelle that backfired and I was on straight commission. Not fun.
The Biggest Mistake Is Kissing Frogs In The First Place
One of the biggest time, energy and self-confidence wasters comes from salespeople and business owners who chase the wrong customers. It is that simple. Are you one of them?
If you're not making the money you want - then I would bet one of your biggest sales issues is that you don't know who you should sell to.
And because you don't know, are too afraid to ask, or prefer to just stay busy and broke - you are kissing frogs left, right and centre thinking one of them will turn into your dream customer.
Don't Fall For The Myths Of:
• Cold calling
• Volume = More Customers
• Your customer transforming from a frog to a prince!
What Do I Want You To Do Instead?
Spend a few days brainstorming and researching where your customers hang out. What associations do they belong to? What clubs? What do they read? Where do they live? What types of hobbies do they do? How do they spend their time? What websites and blogs are they focused on? Do they volunteer? Have kids? Ride a Harley?
The more you know about your customer, the more focused you can be on your strategic sales activities to attract them. Think NICHE vs NEVERLAND.
So there.
Love From Your Sales Diva,
Kim
Are You Kissing Frogs Or Making Sales - To learn more about this author, visit Kim Duke's Website.
Like this article? Share it with your friends
Now I'm a girl that loves a fairytale as much as anyone. As a little girl, I lived with my nose in a book (and many of them were about damsels in distress waiting for someone to save them)
Oh my - this princess has grown up!
I get tons of email from my subscribers saying...
"Kim, I call a ton of people every day, I network like a madwoman and still my sales are slow. Someone told me I just had to focus on getting my "name out there" in front of lots of people...but it isn't working. Help! "
Sales Diva To The Rescue!
I know what you've been told and there is a grain of truth to it just as there is in any old fairytale. People have to know about you before they can buy from you.
Most of us were taught "You have to kiss many frogs before you meet the handsome prince." The problem is you've probably applied this philosophy to getting business as well!
When I first started selling years ago, I was told the exact same thing. My boss actually threw the Yellow Pages on my desk and said
"Go Get 'Em Kid!" (I kid you not)
So I did what any 20 year old kid would do...I opened the phone book to the A section and started working my way through those yellow pages.
Yikes. I "wised up" somewhere around F....because even though I was making tons of calls and seeing many "potential customers" I was broke, drove a 1978 Plymouth Caravelle that backfired and I was on straight commission. Not fun.
The Biggest Mistake Is Kissing Frogs In The First Place
One of the biggest time, energy and self-confidence wasters comes from salespeople and business owners who chase the wrong customers. It is that simple. Are you one of them?
If you're not making the money you want - then I would bet one of your biggest sales issues is that you don't know who you should sell to.
And because you don't know, are too afraid to ask, or prefer to just stay busy and broke - you are kissing frogs left, right and centre thinking one of them will turn into your dream customer.
Don't Fall For The Myths Of:
• Cold calling
• Volume = More Customers
• Your customer transforming from a frog to a prince!
What Do I Want You To Do Instead?
Spend a few days brainstorming and researching where your customers hang out. What associations do they belong to? What clubs? What do they read? Where do they live? What types of hobbies do they do? How do they spend their time? What websites and blogs are they focused on? Do they volunteer? Have kids? Ride a Harley?
The more you know about your customer, the more focused you can be on your strategic sales activities to attract them. Think NICHE vs NEVERLAND.
So there.
Love From Your Sales Diva,
Kim
Are You Kissing Frogs Or Making Sales - To learn more about this author, visit Kim Duke's Website.
Like this article? Share it with your friends
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 Are You Kissing Frogs Or Making Sales?
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| Most of us were taught "You have to kiss many frogs before you meet the handsome prince." The problem is you've probably applied this philosophy to getting business as well!
When I first started selling years ago, ... |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Dr. John OdaJohn Oda Ph.D NLP is a business peak performance expert, an author, and speaker frequently called upon to provide corporate training, workshops and seminars for many companies in the United States. He is an expert in coaching sales and business professionals in overcoming the behaviors and obstacles that may impede their sales results and affect their bottom line. Since 1995, John has created a speaking bureau such topics, which include: time management, sales training, human diversity, leadership programs and etc. He provides companies with a strategic plan to increase their bottom line by over 25 percent yearly. - Visit Dr. John Oda's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Michel NerayMichel Neray has over 25 years of experience as an award-winning copywriter, an Internet pioneer, a tradeshow pitchman and a senior sales and marketing executive. An online pioneer, he was one of the first marketing professionals to embrace the Internet by building websites as early as 1993. In 1994, Michel co-authored a book entitled "The Great Crossover: Personal Confidence in the Age of the Microchip", which made it to Jack Canfield's Achiever's Recommended Reading List. Michel founded Portfolios.com in 1995, the world's first online source directory for creative professionals and one of the first websites based on community generated content. Since creating The Essential Message in 2003, Michel has helped thousands of independent professionals and entrepreneurs as well as growing corporations find a better way to differentiate, position and brand themselves. In 2005, his chapter "Everything Starts With A Conversation" was selected as the lead for the book, "Sales Gurus Speak Out" and re-published in 2008 for 'Awakening The Workplace Volume 3'. He is also a co-author of "In the Company of Leaders" (2008) with 40 top North American leadership experts. - Visit Michel Neray's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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 Kim Duke (Visit Kim's Website) P.S. Can you please give a Sales Diva a hand? I want to DOUBLE my database this year and I need your help! Can you please send this on to ALL of your fabulous women in biz friends TODAY? Tell them they get a treat for signing up at www.salesdivas. com Thanks!!! Kim Duke, The Sales Diva, provides savvy, sassy sales training for women small biz owners and entrepreneurs. Kim works with clients internationally, showing them The Sales Diva secrets to success! Sign up for her saucy and smart FREE e-zine and receive her FREE Bonus Report "The 5 Biggest Sales Mistakes Women Make" at www.salesdivas. com You can listen to her podcasts at www.sale sdivas.libsyn.com
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