Evan Carmichael Top Header about About About facebook Twitter YouTube Google+

It's Up to You to Make Customer Service a Positive Experience



Free PDF Download
Your Strategy For Crafting Compelling Copy Depends on Placement & Message - By Lisa Manyon

Name: Email:


When was the last time you had a truly phenomenal customer service experience?

When was the last time someone you know shared a story about wonderful customer service?

Were you able to recall a truly positive experience without having to think too far back? If so, that’s great! I encourage you to share that experience.

The sad truth is that most people will probably recall a poor customer service incident before they recall a great experience.

Why is this?

Satisfied customers don’t have anything to complain about. They’ve received the service they deserve, the results they desire or at the very least an explanation of why something couldn’t be resolved exactly how they would have liked, or perhaps an alternate solution to the situation (whatever the situation might be).

The satisfied customer is able to go about their business without negative feelings or thoughts. A satisfied customer has experienced great customer service and has been treated as a valued customer. They’re comfortable with the service they received.

While receiving exceptional customer service is a great experience, people aren’t likely to share the story unless they happen to be discussing the particular business where they received that exceptional service. It isn’t often that a satisfied customer takes the time to let management know what a pleasant and professional experience they encountered.

An unsatisfied customer, on the other hand, will not forget that they didn’t receive the service, answer, or solution they were looking for particularly if they were not treated with respect. The unsatisfied customer will share this experience with anyone who will listen and sometimes with people who aren’t listening. Oftentimes, the unsatisfied customer will ask to speak to management, so that they can voice their displeasure. They are clearly not comfortable with the service they have received.

Let’s stop and think about this. Satisfied customers will be glad to have had the experience but since a positive experience didn’t cause discomfort, they are less likely to share the experience. Whereas, an unsatisfied customer, will share this information with who ever they can because they are not happy and they want to make sure that others know how they could be treated.

It would seem that something is wrong with this picture and not just with the responses of a satisfied customer versus an unsatisfied customer.

Perhaps something is inherently wrong with customer service in general. Could it be that companies provide improper training? Do businesses simply not care if their customers are satisfied?

I don’t believe this is true of most businesses. I believe that businesses want to provide the best product and service possible. However, they are not always able to control the behaviors of others.

Perhaps the real issue lies with individual perceptions and the general treatment of fellow humankind?

How many times have you personally had a problem and taken your frustration out on the customer service representative you happened to be talking too?

How many times have the business contacts or customer service representatives taken such frustrations personally and responded in the same negative manner?

Customer service begins with each individual, the customer and the service provider. The truth is we are all people who deserve to be treated with respect. All too often, this is forgotten.

My point is this. You have a choice in how you will behave. You can work together with your fellow humans to provide solutions and understanding or you can choose not too.

While individuals can choose to be positive or negative, it’s also important to foster positive attitudes in all business environments. This needs to begin from the top down. Owners, key management and staff members must promote positive interactions and model appropriate behavior.

Consider your approach. Consciously weigh how it affects others. Your behavior is important. It can result in a positive or negative experience depending on your actions.

When interacting with others, no matter the circumstances, consider the following:

* How would you like to be treated?

* Do you have a clear idea of what you would like the outcome of your interaction to be? If so, share that information. If, not, consider the situation and prepare before interacting.

* If you don’t receive your desired outcome consider the reasons & realize there are times when it may not be possible to a resolve a situation as you had anticipated.

* Be professional. Do not take your frustrations out on the messenger.

* People will usually treat you the way that you treat them.

By giving each interaction thoughtful consideration before reacting, a more positive outcome is likely.

When we keep our own emotions in check, we are able to look at situation objectively and understand the reason for particular policies, procedures and even other’s reactions and behaviors.

Most importantly, sharing kindness will spread kindness. Sharing positive experiences will encourage positive experiences.

We are all human and we will have our moments. However, awareness of this can help avoid unnecessary conflicts. It’s up to each of us to do our part.


Related Articles

  Are your people providing STAR service?
  Why customer service is the most important part of any business
  The Customer Experience - Who's in Charge?
  Customer Service do you get it
  Would you get A Tattoo of the General Motors’ Logo?
  The Importance of Customer Service
  Motivate Your Customer Service Team for Outstanding Customer Service: Six Secrets of Customer Service Motivation
  Check Yourself for Outstanding Customer Service in Three Easy Steps
  Customer Service Making the Difference
  What Does a Customer Really Want?
  Customer Service - be an Ambassador for Your Company
  Are Your Client Delight Efforts Misplaced?
  From Complaint to Raving Fans
  Are You Customer Centric?
  THE CUSTOMER RELATIONSHIP BANK
  Customer Service – How you doing?
  Date Your Customers - They'll Keep Coming Back
  Your Brand is More than a Logo or a Tagline
  Customer Service Secrets: Six Secrets of Outstanding Customer Satisfaction
  Customer Service: Where Everyone Knows Your Name

Home > Women-Entrepreneurs > Lisa Manyon > Its Up to You to Make Customer Service a Positive Experience >

Free PDF Download
Your Strategy For Crafting Compelling Copy Depends on Placement & Message - By Lisa Manyon

Name: Email:

About the Author: Lisa Manyon

RSS for Lisa's articles - Visit Lisa's website
Lisa Manyon is the President of Write On ~ Creative Writing Services, LLC. A Professional Copywriter, Marketing Strategist and Published Author, she's a master of matching your message to market via copywriting and publicity strategies. Manyon offers copywriting, coaching and consulting services. Lisa received the Charles Schwab Financial Literacy Award in The Hot Mommas 2011 Competition, a leadership venture housed at the George Washington University School of Business, Center for Entrepreneurial Excellence & the world's largest women's digital library of role models & mentors. She's featured as a success story in The Well-Fed Writer and is a published author in the book Success Rituals 2.O -Winning Habits of High-Achieving Women: How she does it and you can too. Manyon publishes a free monthly ezine Manyon's Musings and offers a complimentary Copywriting Action Plan. For more information or to schedule an interview visit www.WriteOnCreative.com.

Click here to visit Lisa's website.
Dashed Line

More from Lisa Manyon
Your Strategy For Crafting Compelling Copy Depends on Placement Message
A Sorority of Sisters
Website Wisdom If You Think You Can Just set it and forget it You Are WRONG
The State of Websites Why You Shouldnt Always Listen to Your Designer
Is Your Business Card Working for You

Related Forum Posts

Re: Two Useful Books To Help You Focus On The CLIENT Re: Two Useful Books To Help You Focus On The CLIENT
Re: Service Or Product? Re: Service Or Product?
Marketers, Learn What You Can, Cannot Control Online Marketers, Learn What You Can, Cannot Control Online
Wearing different hats in Business Wearing different hats in Business
Re: What can You Learn from a Jobless and Homeless Woman? Re: What can You Learn from a Jobless and Homeless Woman?

Share this article. Fund someone's dream.

Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Share for a Cause
Featured Article



Worksheets
By: Evan Carmichael

Do you have what it takes to be an entrepreneur?

8 Powerful Steps to Finding Your Passion

Does your pitch suck?

Create a plan of attach to launch your new business.

8-Cover

Like this page? PLEASE +1 it! Evan Signature
Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Build Corporate Credit for Your Small Business

3 Health Insurance Misconceptions

Ready for a Fresh Image?

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.