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Support to Build Business: Guidance for Three Types of Female Entrepreneurs

Guest post by: Michele DeKinder-Smith

Article Overview: Most women business owners are on their own as they create, grow and run their companies – but by finding expert and community support, they can accelerate their business growth process and shorten their learning curves, reaching their greatest potential more easily in less time. This article outlines various ways three types of female entrepreneurs can seek that support effectively.

Support to Build Business: Guidance for Three Types of Female Entrepreneurs

Most women business owners are on their own as they create, grow and run their companies - but by finding expert and community support, they can accelerate their business growth process and shorten their learning curves, reaching their greatest potential more easily in less time.

Research by a trusted authority on female entrepreneurs shows there are five distinct types of women in business. Each type of business owner has a unique approach to running a business and therefore each one has a unique combination of needs. This article describes three of those types and outlines various ways each of them can seek that support effectively.

Jane Dough is an entrepreneur who enjoys running her business and generally, she makes a nice living. She is comfortable and determined in buying and selling, which may be why she's five times more likely than the average female business owner to hit the million dollar mark. Jane Dough is clear in her priorities and may be intentionally and actively growing an asset-based or legacy business. It is estimated that 18% of women entrepreneurs fall in the category of Jane Dough.

With her fast pace and quick-growth style, Jane Dough will welcome expertise and will devour it eagerly. She will be a serial consumer of information as she acquires expert guidance so she can quickly and easily implement new strategies in her business for maximum potential. From marketing and social media to hiring and team development, Jane Dough's entrepreneurial style will allow her to find the right mentor, until she is moving towards her business goals at a breakneck pace.

Merry Jane is building a part-time or "flexible time" business that gives her a creative outlet (whether she's an ad agency consultant or she makes beautiful artwork) which she can manage within specific constraints around her schedule. She may have a day-job, or need to be fully present for family or other pursuits. Representing about 19% of women in business, she realizes she could make more money by working longer hours, but she's happy with the tradeoff she has made because her business gives her tremendous freedom to work how and when she wants, around her other commitments.

Thanks to Merry Jane's myriad roles and responsibilities, systems are key. Therefore, she will benefit most from experts or support people who can help her increase her efficiency using systems that tie to her business and require very little time from her. Also, Merry Jane would benefit from a mentor or expert who is well-connected to other resources in the community so that she can quickly identify solutions to her needs, and then connect with them so her needs are met just as quickly.

Tenacity Jane is an entrepreneur with an undeniable passion for her business, and one who tends to be struggling with cash flow. As a result, she's working longer hours, and making less money than she'd like. Nevertheless, Tenacity Jane is bound and determined to make her business a success. At 31% of women in business, Tenacity Janes make up the largest group of female entrepreneurs.

Because a Tenacity Jane business owner will want to get her businesses on solid financial footing as quickly as possible, she should seek an honest mentor or expert who knows how to make a business profitable. This person must be willing be straightforward - to tell Tenacity Jane the apparent cause of the business not being as profitable as it needs to be - and then teach her how to repair the business so it can thrive.

Although running a business may feel like a solitary operation, a female entrepreneur who seeks support and guidance from experts and community members will find her journey is much easier and more enjoyable - and her business is more successful.

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Article Tags: business support, community support, expert advice, female entrepreneurs, small business experts, small business support, women business owners
Referred by: http://www.MichelePW.com



Related Forum Posts
Re: Great start, but no finish - My advise is FOCUS on your business. Focusing is the main factor to succeed on business. If you have a great idea, then follow it only, don't look anywhere else. It is especially essential in an online business. Because there are a lot of mind blowing sales letters promising millions dolllars or overnight success, people find it difficult to concentrate on one business and they lose their energy. Concept is simple. 1- Have a good idea; 2- Build your business on it; 3- Monetize your business; 4- Promote it; 5- Build list of responsive customers; 6- Maintain You Business. Focusing and not fearing from competition (instead you can learn from competitiors) are main tips of billionaires ,BTW. Orxan
Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
My entry - 1. The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read - this is a fascinating book about the history of Business theory, and I'd recommend it to anybody. 2. The Big Book of Small Business: You Don't Have to Run Your Business by the Seat of Your Pants, by Tom Gegax. Ditto. 3. PADI: The Business of Diving Book Okay, so this book won't be of use to anyone who doesn't want to start a scuba store, but I did, and this book was of course invaluable to me in reaching that goal.
How do you know if you have a good idea? - [quote="orxan":3118uboz]My advise is FOCUS on your business. Focusing is the main factor to succeed on business. If you have a great idea, then follow it only, don't look anywhere else. It is especially essential in an online business. Because there are a lot of mind blowing sales letters promising millions dolllars or overnight success, people find it difficult to concentrate on one business and they lose their energy. Concept is simple. 1- Have a good idea; 2- Build your business on it; 3- Monetize your business; 4- Promote it; 5- Build list of responsive customers; 6- Maintain You Business. Focusing and not fearing from competition (instead you can learn from competitiors) are main tips of billionaires ,BTW. Orxan[/quote:3118uboz] Thanks orxan! But how do you know if you truly have a good idea or not? If we ask ourselves, we may be suffering from tunnel vision. On the other hand, friends/family may try to discourage us from pursuing a small business because of their own fears, while others will simply give us an empty "you can do it!" line.
Elevator Pitch in 10 Words - "Winning Business Design For Aspiring Entrepreneurs Based On Their Idea"


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