Why Plan? The Top 5 Reasons Female Entrepreneurs Must Plan
Article Overview: Every female entrepreneur probably understands the importance of planning, at least subconsciously. In fact, every woman business owner has created some sort of plan for her company’s future, whether it’s to offer more products or partner with another business. But what are the most important reasons a female entrepreneur must plan?
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Why Plan? The Top 5 Reasons Female Entrepreneurs Must Plan
When a business owner creates a plan for her business, she is creating a road map she can follow to get to her ultimate destination: success on her own terms. Such a road map does not have to be concrete -- it can include detours at unexpected obstructions, as well as pit stops to refuel and rest stops when necessary. Not every female entrepreneur has a plan, and many who have not yet created one, are thriving anyway. However, sitting down and outlining the route to success gives a business owner a sense of direction, and the company a boost.
There are 5 Top Reasons why female entrepreneurs must plan:
- A plan provides focus. In some cases, a female entrepreneur envisions multiple streams of income. Each stream comprises several ideas - and the business owner is thinking about many of these ideas at once. If her attention is split between several projects or ideas at one time, her work will not make effective progress. Therefore, a plan helps a business owner focus on projects or ideas, one or two at a time so that she can move forward rather than spinning her wheels.
- A plan takes the guesswork out of decision-making. When a business owner is following a plan, making decisions becomes easier. For example, deciding whether to hire an employee, launch a new product, or pay someone to do the bookkeeping becomes easy when a business owner has a plan to follow. In the moment of choice, the business owner must simply stay true to herself - and her plan. In cases where a certain decision seems right for the company, but doesn't jive with the plan, the business owner may choose to reassess, and possibly refocus her plan. Remember, plans can change to include detours, as long as the destination is the same: success.
- A plan relieves stress. Some business owners are overwhelmed every day by multiple work-related commitments and responsibilities. Short-term and long-term planning can help a business owner keep things in perspective and relieve stress. One suggestion: create a "parking lot" for ideas that need to be addressed in the next week, month, six months and year. Keep the "parking lot" somewhere easily accessible and jot down ideas whenever they come up.
- A plan creates work-life balance. A plan helps a business owner prioritize projects so that she can choose when she needs to work on and complete them. In this manner, a business owner can schedule work time and play time, so that she has the opportunity to recharge and refuel herself. Without a plan, an entrepreneur can feel a frenzied need to get everything done at once, and it is easy to forget personal time when this happens. A well-rested, energized business owner performs better than a tired, overworked one does.
- A plan increases profit. When she follows a plan, everything a business owner does is more efficient. This greater efficiency reaches every part of her business - because she has shared the necessary parts of her plan at every level - and therefore, each activity produces its intended result in less time. This means more time for more activity - and more revenue.
In creating a plan for her business, a
female entrepreneur must first consider her definition of success. For some business owners, this will mean major growth, while for others, it will mean maintaining an excellent work-life balance so she can meet her other obligations. In every case, though, planning is an essential step in reaching Destination: Success.
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Article Tags:
business plan,
female entrepreneurs,
planning for small business,
planning for the future in business,
small business plan,
woman business owners
Referred by: http://www.MichelePW.com
About the Author: Michele DeKinder-Smith
RSS for Michele's articles - Visit Michele's website
Michele DeKinder-Smith, is the founder and CEO of Linkage Research, Inc, a marketing research firm with Fortune 500 clients such as Starbucks, Frito Lay, Tropicana, Texas Instruments, Hoover Vacuums and Verizon Wireless. She parlayed this entrepreneurial knowledge and experience into founding Jane Out of the Box, a company that provides female entrepreneurs like YOU with powerful resources, such as educational blogs, teleclasses, newsletters, and books. Take your Jane assessment to determine your own business type at www.janeoutofthebox.com
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Business Innovation
- Hi Simon
If you can finish off the Business Plan and think about your strategic direction or how you are going to use your product to convince people it's a great idea, it will set the foundation for your programming project. You see, when you are looking for funding you will need a Business Plan and Strategic Plan that will convince companies to invest into your new idea.
Has anyone achieved this idea before using another industry besides health and fitness that you know of?
You should also design some mockups as a "preview" for your programming project. This will also help reduce your programming costs as everyone will know exactly what you want if you have detailed mockups already completed including any functionality you require.
Starting mockups for websites and software applications on paper is the best way if you're not a guru in graphic editing software.
Re: NEW VIDEO - How to improve your business plan - Ask Evan
- Thanks Evan, great intro into how the VC's see business plan.
I will take a look, but hope that this video as number 1 in a series.
It is unfortunate that these types of errors, the most basic of errors as you point out here are common to too many business plans, having reviewed a few hundred myself from both a development and funding perspective.
As a mentor and workshop facilitator for Business Plan development for a number of start-up IT and multimedia companies, your presentation help support and show how the VC's see and evaluate a plan
Shameful, that too many don't take the time to learn how to properly prepare, present and defend their plans. Over the years, I have enjoyed Business Plan competitions, and help re-work some of the winning proposals
Private Venture Capital Consortiums and Funding Syndicates
- From the posts in this forum (all threads) it is very clear that funding is in high demand and many entrepreneurs are unsuccessful in sourcing, not to mention secure, private international venture capital.
There are about 6000 international associations linked to venture capital around the globe and they all make their presence noticed on the internet. For most entrepreneurs this will sound very attractive, and it should be, but many unfortunately will stare disappointment in the face at the start of their endevours.
The international success rate for venture capital finance / funding in start up projects is an unbelieveable low 2% - 5% maximum. Most venture capitalist linked with associations will require some sort of surity or guarantee of up to 50% of the investment. The entrepreneur will then have to pay fees up front before a cent has been invested, not to mention broker / consultant commissions of up to 12% of the total value of the project.
Why is the success rate so low (2% - 5%)? -
1. Business Plan - poor preparation and insufficient information. Every entrepreneur will explain how big a specific market is in potential profits but they all lack the basic important factor every investor wants to see and that is How and What are you going to do to capture 10% of that market sector. Stop telling every investor that you "want" to capture 10%, tell them how you will go about doing so.
2. Management Team - How can anyone expect from an investor to invest in a company with poor management. How about investing $5 million in a one man operation - where is the security for the venture capitalist. Be realistic, put yourself in the position of the investor, argue the facts and then approach an investor if you are able to convince them of your project or business.
3. Project - If your project or business (products or service) is not unique or cheaper venture capitalists will not invest - final. If it is existing technologies, products or services improve them or make them cheaper.
Entrepreneurs should always research venture capitalist befire approaching them - it is the difference between success anf failure
Always Remember - Plan Your Work, Work Your Plan.
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2007 Goals
- 1. Web site complete, fully operational
2. Revenue stream from both individual and corporate
3. Business Plan complete
4. Full marketing strategy complete and implemented
I could use some help with my Marketing Plan Objective
- Hi guys,
Well I'm off to the UK be back to work on April 10th. In the meantime, I could use some help.
My Marketing Plan Objective is definitely not SMART. It doesn't have anything specific, or measurable, it is achievable, it is realistic and it is timed. You're help will be appreciated.
Hope to tallk to you in April and see you in May.
Judi
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