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Money and Marketing: How To Get Your Next 3 Clients

Guest post by: Kendall SummerHawk

Article Overview: Whether you’re a burgeoning empire builder or simply want to have a successful home-based business, having a steady stream of ideal clients flowing in is essential to your success. To help you get your next three clients, fast, here are three simple tips taken from the same system I used to leap from frustrating 5-figures to what is now a multi-million dollar coaching business in just a few short years.

Money and Marketing: How To Get Your Next 3 Clients

Whether you're a burgeoning empire builder or simply want to have a successful home-based business, having a steady stream of ideal clients flowing in is essential to your success.

Problem is, many entrepreneurs make the process of getting new clients into a bigger deal than it needs to be. It's actually really simple, once you know which basics to put into place.

Thing to keep in mind is this: people are happy to invest in you and your services if you are clear and confident about how you can help them. That means getting focused on your niche, making sure you can clearly talk about the results you deliver and making certain you have a step-by-step program you take clients through.

These are the same business essentials you must do over and over. Like shampoo, you know? "Rinse and repeat." It doesn't matter whether you're brand new, have been in business for a year or are preparing to launch the next income stream of your growing empire; these essentials never change.

To help you get your next three clients, fast, here are three simple tips taken from the same system I used to leap from frustrating 5-figures to what is now a multi-million dollar coaching business in just a few short years. Truth is, I still use this same system, so you know it works!

Tip #1 How Clear Is Your Niche?

Undoubtedly, this is the single biggest reason most entrepreneurs stay stuck in low 5-fgures. Ladies, let's get clear about something right here and now: your niche is not "women who want more clarity"or "everyone who wants to live their authentic truth."

Think of your niche this way: It's the intersection of:

• What you love to do, with...
• What people are having a problem solving or accomplishing, with...
• What people are willing to invest in to fix or improve

Your niche must clearly name who you work with, what the problem is that they're experiencing and what solution it is that they're seeking. Chunk down until you get to a very practical description of their situation. Remember, your description of your niche needs to be so crystal clear that when anyone hears it, they'll know exactly who to refer to you.

Tip #2 Are The Results You Deliver Tangible, Specific And Measurable?

This may be a new way of thinking about your service, but the more you focus on the practical, tangible results clients get from working with you, the more clients you'll have to work with.

Even if you offer a "softer"service such as energy healing or intuitive counseling you can still focus on the tangible results that show up for your clients. All it takes is a commitment on your part to look at the impact your service has on every aspect of your clients'lives. One of the exercises I take my coaching clients through is discovering how their service impacts their clients'finances, health and well being, relationships and their future opportunities. I love seeing the look of confidence on my clients'faces when they realize just how far reaching their work truly is.

Tip #3 What Is Your Signature System?

People love to invest in step-by-step systems, which is why I innovated a process that helps you quickly uncover your Signature System, often in just a few minutes.

Keep in mind that with chaos, disorder and overwhelm rampant in our culture, people crave and are attracted to systems that make it easy for them to get their needs met and their problems solved. I recommend taking a good look at how you work with clients and transform what you do into a compelling, simple system. You'll be surprised at how easily this helps your potential clients understand how you can help them.

Here's How To Put It All Together...

You're only three or four conversations away from your next three clients. All you need to do is put together your clear, specific niche description with a few of the results you help clients achieve and finish up by saying how you have a simple x-step system that helps your clients achieve those results.

So, what are you waiting for? Give this simple system a try and send me an email letting me know how well it worked for you. You have nothing to lose and new clients to gain!

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Article Tags: authentic marketing, business and marketing coach, business marketing, Kendall SummerHawk, marketing coach, marketing with integrity, money and marketing, women entrepreneurs
Referred by: http://www.MichelePW.com



Related Forum Posts
Re: What or Who Sparks Your Business Interest - It's interesting to see what the different motivations are by Age Category. I've noticed this around me: 20 to 29yr olds: Motivator: Money 30 to 39yr olds: Motivator: Success/Ambition 40 to 49yr olds: Motivator: Family comes first 50 to 59yr olds: Motivator: Leaving a legacy i've only gone that far in my analysis. Of course this is a braid generalization but I find that it helps direct my marketing to individuals in different age brackets. The product/service can be the same but the Marketing message (Benefit Statement) to a 20 year will revolve around "Money" vs. a 30-something would be on their "Self Image"
Re: Who Did You Learn Most From and Why? - Hi Martin, You missed out on the most essential community that helps you grow - Your Clients. Well, I believe that my Initial Clients have been the ones who have given me the moments of 'aha' in my business. They have stood by me even when I was a starter and that has helped me shape and build my stand. They have helped me grow as an entrepreneur, learn to have loads of patience and make the most of what comes across. They have also helped me to strengthen me as a person. btw, personally speaking, my Grandfather always kept me on track and lent me emotional support when I was down in any matter - be it business or otherwise.
Different Hats - CEO Sales & Marketing & Leadership Development Company Strategic Vision 10 Alliances & Growth Strategies 10 Hiring & Managing People 8 Mentoring 8-9 Strategic Planning for Clients 10 Execution of Marketing Campaigns 9-10 (i have great people who do the nitty gritty) Financial Management 9 Bookkeeping 3 (outsourced as I really hate the fine details like GST0 Administrative Follow Up 6-7 (again have great staff) Writing & Publishing 9 (getting better all the time!) Speaking 10 (so I have been told) Self Promotion 9-10 Web development & Promotion 6-7 (learning more and have brought on players who are 10+) Babysitting Employees (1 - wont do it, that's why I work so hard to hire and motivate the people I have) Great topic Kevin!! Jude
Re: Newbi here - thanks for your responses guys.. I really appreciate it. Well, I have learned from realhomebasedsuccess dot com that there are home based business opportunities and ideas that could be our option such as: -Selling Goods or Providing Services Online -Making Money through Direct Marketing -Becoming an Affiliate Marketer -Getting Paid on a Click Thru but I was thinking which is the best one and most effective in terms of generating consistent Ongoing Profits. What do you think? do you have any insights?
Re: Which would you start: a Blog or Online Community? - It is a difficult decision to make. Lets start it this way - What are you more interested in? Money? or Friends? or Both? If its purely Money, then Blog might be an appropriate answer. But consider this - It will be people (visitors) that will bring traffic to your blog and then Money will follow. This will be possible after a time and during this time it will be your friends who will be the starters. If you are looking for friends only, then its true that not many will be interested in knowing how you have beaten them in the game or the other way round. So it will be preferable to have a Forum where they can share ideas with you and others. But you can share your insider knowledge with them and invite comments from your Blog. You can also put up information on what others (including your friends) don't know about Tennis. The blog you create can provide News, Inside Information and also Techniques that can be used by the new entrants in the world of Tennis.


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