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Websites, Pop Ups & Visitor Response
| Guest post by: Charly Leetham |
Article Overview: There is definitive research that indicates that using a pop-up significantly increases your visitor responses to offers. This will allow you to build an on-going relationship with your visitor and turn them into a life long customer.
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Free Download - Google Panda and Your Search Engine Rankings By Charly Leetham |
Websites, Pop Ups & Visitor Response
Using a pop-up on your website is shown to increase your visitors response. Response to what? Response to your offer - whether that is a product to purchase or a request to join your newsletter.
What is a Pop-up? A Pop-Up is simply another window that literally 'pops-up' when a particular action occurs on a webpage... It might 'pop-up' when a page loads, when the mouse is moved over a particular part of the page or when a visitor navigates away from the page.
Many people feel that pop-ups are highly annoying and generally don't implement them on their websites however, when done well, they can be one of the most powerful ways to engage visitors, build relationships and get more sales or signups.
When you use a Pop-Up on entry, it typically grabs your visitor's attention and gives your visitor's a specific message. This message could be to look at a particular part of the website, a special offer to join the mailing list or the offer of a gift or trial. Really, the options are endless.
You could implement a Pop-up to be displayed after a certain amount of time on the site. This is very similar to the Entry Pop-Up. This allows your visitor to read some of your site before you make another offer.
Pop-ups on exit are becoming very popular. Allowing your visitors to look at your site and then making an offer as they leave your site makes a lot of sense.
One use for an exit pop-up is to survey your to ask your visitor their opinion. By surveying your visitors as they leave your site, you are developing valuable, in depth market research which you can use to tweak your existing products and services or even create a new product or service to meet your target markets needs.
Adding an exit pop-up to your products pages will allow you to ask your visitors why they didn't buy. This will allow you to review your products and services and package or price them more appropriately for your market.
You can use an Exit Popup to "down-sell". If somebody doesn't buy the product they are viewing, you can offer them a different product at a lower price and this will address price concerns.
There is definitive research that indicates that using a pop-up significantly increases your visitor responses to offers. This will allow you to build an on-going relationship with your visitor and turn them into a life long customer.
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Article Tags: pop ups, visitor responses
Referred by: http://www.outrageouslyhealthy.com
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About the Author: Charly Leetham RSS for Charly's articles - Visit Charly's website Charly's expertise has been developed throughout her career that exceeds 24 years. Initially as a hands on 'tech' in the Electronics and Communications Industry (before the IT Industry even existed) and later as a Sales Person, Client Relationship Manager and Contract Manager managing business for employers. In 2004, Charly left her steady, 6 figure a year job to follow her dream of becoming a small business entrepreneur. Her journey has taken her from Retail Store Franchisee, through financial turbulence to a steady and comfortable Home Based Business. Charly shares the experience, the challenges, the realisations and the lessons that she has learnt during her journey to Home Business Entrepreneur. In addition, Charly is Wishlist Member Certified and is one of a few online business professionals who are recommended by the creators of the Wordpress Wishlist Membership Plugin to consult, install and configure Wordpress based Membership and Community Sites.Click here to visit Charly's website   Just What Is Online Business Small Business Success Virtual Teams Change The Product Surviving The Change In Market 3 Great Reasons To Use RSS For Your Website Visitors Things To Consider When Creating Your Online Presence |
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