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Which Comes First - Website Design or Logo?

Guest post by: Charly Leetham

Article Overview: What is the best way forward – buy a WordPress Theme and then get your logo and website header designed to use in the theme or do this the other way around? Can most logos and headers be integrated into WordPress Themes or should they be specially created to “fit” a specific theme?

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Which Comes First - Website Design or Logo?

WordPress is a great platform to build your website on. Yes, it started out as a blogging platform however with the fantastic developer community that has grown up around it, WordPress is so much more.

Once question that I have been asked about using WordPress recently was:

What is the best way forward – buy a WordPress Theme and then get your logo and website header designed to use in the theme or do this the other way around? Can most logos and headers be integrated into WordPress Themes or should they be specially created to “fit” a specific theme?

Firstly, the difference between a logo and a header….

A logo is generally a graphic that is representative of the ‘business’ whilst a banner may include the Logo but also other details.

Where Do I Start? For a quality look and feel, I recommend the following approach:

  1. Decide how you want your site look. Where do you want your header banner, navigation and footer elements to appear, what content do you want on your homepage; what do you want the ‘pages’ of your site to look like…. you don’t have to be detailed – I often just use a pen and paper and do a basic line drawing.
  2. Decide on what you want to appear in your Header banner – some people want a basic banner, others want a ‘Call To Action’, some want rotating content, a sign up box… etc
  3. Decide on the colours that you prefer….
This will give you a ‘picture’ of what to look for in your theme.

Then, look at the themes that exist that might be customized to look like your picture.

I strongly recommend that you look at a Premium Themes, as opposed to free themes.

If you can find a theme that matches your picture, then start there.

You can then create a banner that best suits the theme you choose….

To answer the other part of the question – Can most logos and headers be integrated into WordPress Themes or should they be specially created to “fit” a specific theme?

In many cases a header banner can be integrated into an existing theme, providing the width of the theme matches the width of the banner.

If the theme is wider than the banner, resizing the banner to fill in the blanks will likely reduce the overall visual quality…

If the theme is narrower than the banner, then it will be possible to reduce the banner to fit and not affect the visual quality.

Overall Conclusion

In a lot of cases a banner will be able to be across a number of themes – just pay attention to the width and height of the banner you’re using.

However, in a few cases you may want to have a banner designed to work within a specific layout.

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Home > Women-Entrepreneurs > Charly Leetham > Which Comes First Website Design or Logo >
Article Tags: logos, website design, wordpress themes
Referred by: http://www.outrageouslyhealthy.com

About the Author: Charly Leetham
RSS for Charly's articles - Visit Charly's website

Charly Leetham is a Business Implementation expert and she works directly with businesses to translate their unique business requirements into a technical specification. Charly then surveys (reviews) what is currently available that will meet her clients needs and presents options for a best fit solution within the clients budget.

Charly's expertise has been developed throughout her career that exceeds 24 years. Initially as a hands on 'tech' in the Electronics and Communications Industry (before the IT Industry even existed) and later as a Sales Person, Client Relationship Manager and Contract Manager managing business for employers. In 2004, Charly left her steady, 6 figure a year job to follow her dream of becoming a small business entrepreneur. Her journey has taken her from Retail Store Franchisee, through financial turbulence to a steady and comfortable Home Based Business.

Charly shares the experience, the challenges, the realisations and the lessons that she has learnt during her journey to Home Business Entrepreneur.

In addition, Charly is Wishlist Member Certified and is one of a few online business professionals who are recommended by the creators of the Wordpress Wishlist Membership Plugin to consult, install and configure Wordpress based Membership and Community Sites.


Click here to visit Charly's website
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Ask Charly Leetham: Small Business Coaching Services for Online Success
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Related Forum Posts
Re: what position to request? Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
Re: Reduce Bounce Rate Re: Reduce Bounce Rate - Website bounce rate matters most today. You can decrease by providing 1. Good Web Layout And Design 2. Relevant and unique content 3. Content clear and proper navigation 4. Improve website loading speed 5. Add relevant images 6. Analysis of keywords 7. Minimize pages 8. optimize your target keywords 9. Good quality of links 10. Take People Where They Want to Go
Managing Your Website Managing Your Website - Hi Beat I know what you are talking about when you say it could be a frustrating experience. I would recommend to every business owner to find a website partner who can handle the Website Design/SEO/Hosting by themselves while still at a reasonable cost to your business. This is the most economical way to operate the online side of your business if you are unsure about it. I actually do this for a few clients myself and all I do is send them a bill every year for hosting/seo but if there are any problems its up to me to call the hosting company to find out what's wrong as well as keep them high ranking for particular keywords. If anyone else has found it difficult with their website, hosting or the management of any online services please post your feedback here and I'll try to advise your best option.
Re: Top Banner Help Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites
Learn SEO and web design? or Outsource? or Partner? Learn SEO and web design? or Outsource? or Partner? - [quote="TheAnonymousMan":fiwtvhid]I would recommend to every business owner to find a website partner who can handle the Website Design/SEO/Hosting by themselves while still at a reasonable cost to your business. This is the most economical way to operate the online side of your business if you are unsure about it[/quote:fiwtvhid] Hi TheAnonymousMan, Do you recommend this course of action because you feel that it's too much work for an entrepreneur to be the "jack of all trades"? What if the business a startup is trying to launch is completely an online venture? Wouldn't it be more practical (and cost efficient, especially in the long run) for that entrepreneur to learn how to create or at least update his/her own website? In fact, a lot of times, I hear how startups tend to give too many shares of the company to their partnering web designer, only to regret it later. How much should one give?


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