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3 Steps to Creating Your First Product

Written by: Milana Leshinsky

Article Overview: Do you have a great idea in your head for a product that you know is great? One that can help others in their businesses or life? Perhaps you feel you don't have the time or knowledge to take this great product idea to the next step. In this article Milana will share her secret to a simple three step process to making your concept a reality!

3 Steps to Creating Your First Product

It amazes me how many coaches and entrepreneurs still don't have products.

In my own business, learning to create and market my own coaching products is the one thing that has made the biggest financial difference for me.

But creating my first product was P-A-I-N-F-U-L!

Every night after work and playing with my son, I'd go to my computer and write, organize, edit, re-write, re-organize, re-edit—I started from scratch at least two times.

It took me THREE agonizing months to complete.

And yet today, I can develop a new product in less than a week, sometimes in just a few hours.

Want to know how I do it?

Here's exactly how I do it, and how you can do it too...

Milana's "3-Step Product Formula"

1. First, start with an idea.
The idea has to come from a need you see in your market. I haven't done much research about this particular idea, but I can tell you that I spent weeks looking for a coaching program I can use with my 12-year old. It simply doesn't exist. There are plenty of programs for older teenagers, but there is nothing for the younger level. (I am not an expert on coaching young kids, so I would love for someone to create this program!)

2. Second, create an outline.
Let's pretend that you are creating an audio program for pre-teens. What you do is create a survey to find out what their parents want. Their answers to your questions will become the basis for your program.

3. Third, present the program live.
You could certainly spend weeks or months developing your audio program. But it's much easier to hold it live for the people who took your survey, and for other people on your mailing list. Going back to the coaching program for pre-teens, you could invite both, the parents AND their kids to attend the live calls. At the end of each call have a "Question and Answer" session, and of course, record everything. By the time your program is completed, you will have a full-blown audio product you can sell. You could also add a workbook and a quiz to make the product more interactive.

That's it!

The whole process should take you no more than a week to complete your product. And, if you have access to a mailing list of people who are interested in the topic, you could even charge them to attend your live program and generate revenue at the same time.
See how simple it is?

Let nothing hold you back.

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Article Tags: answer session, coaching products, formula 1, one thing, own business, parents, pre teens, program 3, question and answer, scratch, teenagers, young kids



Related Forum Posts
Re: Can you outsource your product launch? - Yes that what I am talking about. Creating a buzz for your online product launch basically. Is this part of what you do?
Re: Social Media & Digg, Google, MySpace, and YouTube - Hi Kathy, What I meant about it being worth it was in the sense that I described. Creating multiple accounts for various sites and posting and ranking your own stuff. It's very time consuming to say the least. I'm just wondering if there's anyone out there that has done this and thinks it's beneficial.
Re Thinking Smarter - Hi Beat, Thanks for sharing this win. It's inspiring to hear about. Can you imagine what our life (and our businesses) could look like if we continued to open up to our creativity? Every day becomes an exciting journey for us and even those around us. Happy "Creating"... Tami
What are your success criteria? - Out of curiousity, what has to be present for you to know that your business is a success? The top three things for me are: 1. Maintaining a 6 figure income year in and year out. 2. Creating and promoting my own products. 3. Income not solely dependent upon my personal effort. How about yours?
Re: What Do You Outsource Mostly? - When building a New Product, I do find it helpful to outsource marketing (articles - blogging - major social network site etc) Otherwise, you may feel bogged down when you should be focused on the overall BIG PICTURE.


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