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Guest post by: Anne Bachrach Become an Author

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Ask any successful business owner or entrepreneur and they will tell you one of the number one rules to optimizing the success of a business starts with producing effective results with the greatest efficiency.

So how do you improve your career or business by improving effectiveness and efficiency? Let's begin by reviewing the difference between the two terms:

Effective - Producing a decided, decisive or desired effect. Effective emphasizes the actual production of or the power to produce an effect or result.

Efficient - Acting or a potential for action or use in such a way as to avoid loss or waste of energy in effecting, producing or functioning.

Effectiveness is the building block, while efficiency is the process of refinement. The better you become at effecting positive results with the greatest efficiency of effort, the bigger asset you become - and so does your business.

Optimizing effectiveness and efficiency doesn't have any relation to IQ or intelligence levels, it's really an awareness of your habits. It's a delicate balance between effecting positive results with the least amount of energy expenditure. This essentially means that you expend the least amount of energy with the largest return - while effectively creating the desired result.

Let's start by discussing improving effectiveness. What does this actually mean? In the most basic terms, you must first learn how to create positive effects, change or results; though by definition you could be effective at producing negative effects. However, our focus is on becoming proficient at producing positive effects. The better you become at effectively creating desired results, the better your personal and professional life becomes.

So how do you know if you are being effective? The first step is to ask yourself what kind of actions you are taking. If the goal is to produce a desired result, every step between the initial action and completed action needs to be in support of the desired result.

Don't ever think your career or business doesn't have anything to do with you personally. Remember, the effects that are created in your professional life are a direct reflection of you. Every situation, whether professional or personal, deserves adequate evaluation for your improved success.

Now let's discuss efficiency. Effectiveness is the building block and efficiency is the process of refinement. Think of it as a sort of horse and carriage. Improving efficiency isn't possible until you actually learn how to effect results. While it is possible to be effective without being efficient, only having one of the two strengths is like missing the other piece to the puzzle. To truly be a force to be reckoned with and to grow your business, you must be able to effect positive results with the greatest efficiency.

We all have the same number of hours in a day to complete our tasks, so you must learn to produce desired results with the least amount of energy lost. This is probably one of the most common concerns I hear from my clients. They wonder how they can do more under time constraints. I ask every client the same question, how are you spending your time? In order to make more time and become better at what we do, we must learn to improve our effectiveness and efficiency.

Improving effectiveness and efficiency may require improving organizational skills, maintaining a greater focus, task delegation, getting eight hours of sleep every night, or any other number of factors. Although adjustments vary from person to person, the factors remain constant and compile a set of success principles. Begin working on increasing your effectiveness and efficiency today and enjoy the benefits you receive as a result. You'll find that you will accomplish more in less time and feel great about your progress every day.

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