Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header
Share for a Cause









Create A Healthier Work Environment and A Unique Customer Experience

Guest post by: Dr. Paul Lanthois

Article Overview: Statistics on bigger companies indicate that the savings can be almost $5 for every dollar spent on making workers healthier. And while larger businesses can afford more formalized health and wellness programs in the workplace, even smaller companies are can get in on the act.Whether you are an employer or manager of a hundreds of employees or just a few there are plenty of low cost and time effective ideas that can improve the health, morale and productivity within your business but this would have to be my favourite way of creating a healthier work environment. What started out as a way to create a healthier work environment eventually became a unique selling point in our business...

Free Download - Less Working Hours Do Not Improve Aussie Work Life Balance By Dr. Paul Lanthois
Name: Email:

Create A Healthier Work Environment and A Unique Customer Experience

For many years businesses have long considered employee health and wellbeing to be the responsibility of the individual. Although people are responsible for their own health, corporations have only recently come to terms with the impact health has on the company's bottom line. They are realising that their company's health is influenced by their employees' health. Smart companies are now starting workplace wellness programs to help workers stay healthy and productive in an effort to lower health-care costs and employee absenteeism. A recent survey of hundreds of U.S. companies found that 41 percent had already launched a health-related strategy... and the results are paying off.

Statistics on bigger companies indicate that the savings can be almost $5 for every dollar spent on making workers healthier. And while larger businesses can afford more formalized health and wellness programs in the workplace, even smaller companies are can get in on the act.

Whether you are an employer or manager of a hundreds of employees or just a few there are plenty of low cost and time effective ideas that can improve the health, morale and productivity within your business but this would have to be my favouriteway ofcreating a healthier work environment. What started out as a way to create a healthier work environment eventually became a unique selling point in our business. We boughtourselves a portable electric massager. They can generally range from $100 to $500 dollars but you are sure to find some bargains on eBay.

Consider having these massagers in the reception area of your business and/or in a meeting room. During breaks your work colleagues can go to these places and treat themselves to a 2-minute massage. If there is a client there you can offer to show them how to use it. When Ifirst brought the massager to work and began using it during a short break, a client who arrived early saw me using it.

"Hi, I was just giving myself a quick massage," initially being a touch embarrassed about being caught out.

"Oh, I would die for a massage," he groaned.

"Would you like to try?"

He was initially reserved and hesitant. "Come and sit down. I'll show you how to use it."

Well suffice to say Adrian loved it and he has gone on to become a great long-term client. He made a habit of arriving early for his appointments so that he could have time for a massage before his consultation.

What originally began as a way to support my work colleagues and myself became the ultimate icebreaker and point of difference in creating the ideal customer experience. The word soon spread that when you came to my business you could get a free massage while you wait. We rarely got any complaints about having to wait.

As many businesses have found when you have a happier and healthier environment it not only translates into improved productivity outcomes and less worker absenteeism. The additional benefit is that a healthier work environment with healthier employees creates a healthier and happier experience for your client. It will help your corporation thrive and not just survive.

Related Articles
  Green Cleaning Means More Than Clean
  Surround yourself with laughter
  How to Deal with Competition in Coaching
  Have You Created a Contagious Customer Experience?
  Office Fit Out Services

Home > Work-Life > Dr. Paul Lanthois > Create A Healthier Work Environment and A Unique Customer Experience
Article Tags: ebay, electric massager, employee absenteeism, employee health, employees health, health and wellbeing, health care costs, health corporations, impact health, massagers, minute massage, own health, reception area, short break, smaller companies, smart companies, unique selling point, wellness programs in the workplace, work colleagues, workplace wellness

About the Author: Dr. Paul Lanthois
RSS for Dr. Paul's articles - Visit Dr. Paul's website

Dr. Paul Lanthois is a chiropractor, speaker and work life balance expert. He is the director of The Work Life Balance Foundation which provides health, stress management and work-life balance lifestyle programs specifically for businesses and their employees. Dr. Lanthois has been a successful Australian chiropractor for nearly 20 years. He has spoken to many business and community groups such as Optus Telecommunications, St. George Bank and the SA Police Force. For two years Dr. Lanthois was the coordinator of health management at Action Coach (formerly Action International) Billionaire in Trainingï¿ Entrepreneur seminars. His academic background consists of: - A Masters of Chiropractic at Macquarie University, Sydney, Australia. - A Post Graduate Diploma of Chiropractic Sport Science, Macquarie University. - A Bachelor Science (majoring in Anatomy and Physiology), University of Adelaide. He is a member of the American College of Sports Medicine and the International Foundation For Nutrition and Health. Perhaps his most important qualification is that he successfully overcame his own energy burnout while managing two companies and raising a family and has developed a step-by-step proprietary process to recharge the weary and re-ignite the burned-out. Dr. Lanthois new book : From Burnout To Balance In 4 Weeks: The Business Health Program To Boost Morale and Productivity is due to be released in November, 2009.

Click here to visit Dr. Paul's website
Dashed Line

More from Dr. Paul Lanthois
Have More Energy At Work With These Tips To A Better Nights Sleep
Creating The Perfect Work Day Where Stress Is Virtually Impossible
How To Stop Workplace BullyingAnd It Has Nothing To Do With The Bully
Create A Healthier Work Environment and A Unique Customer Experience
Why You Shouldnt Ever Apply Heat To Your Aches And Pains


Related Forum Posts
Re: Two Useful Books To Help You Focus On The CLIENT Re: Two Useful Books To Help You Focus On The CLIENT - Hi David, To add to your thread, I'd like to recommend Jonathan Tisch's "Chocolates On The Pillow Aren't Enough: Reinventing The Customer Experience". Tisch's book includes content on "Welcoming Customers", "The New Art of Customization", "The Challenges of Customer Diversity" and "Offering Something Extra to Your Customers" to name a few.
Re: Twiiter an sales Re: Twiiter an sales - Twitter is very useful for sales and marketing specially for the promotion of products and services. Do the following while active on Twitter:- 1. Follow the people having same interest 2. Post Unique and eye catching content 3. Post Images 4. Take your user name as your favorite product name or brand name. 5. Re tweet, replies and make favorite the posts 6. Create list of people interacting with you 7. Try to active at least 5 day a week.
Where's the Entrance? Where's the Entrance? - that's true I've been seeing a lot of construction going on to the City of Toronto's sidewalks and even Movie shoots sometimes block of access to stores for a week sometimes.. Guerrilla techniques should be at play here. 1. Get a Can of Paint and some Footstep Stencils and paint footsteps all the way from the accessible street right to your temporary entrance. (may be illegal but the store owner could plead innocent and say he has no idea who did that - maybe a "fan" of the restaurant) 2. I remember when there was the SARS outbreak in Toronto a lot of the Chinese restaurants were not doing so well except for Lee's Garden. I noticed they created a special Menu with prepackaged Menu Items for $20. 3. Create some buzz like with a Unique expereince - "Someone stole all my Plates! Now serving food on Banana Leaves - Guess What! The Food tastes better than ever! Blah Blah...
Re: This is Marketing Warfare! Re: This is Marketing Warfare! - Hey GT, I guess this was from a while back, and it'll test your memory a bit but could you possibly elaborate on Unique Selling Proposition? Can you give us some examples of good USPs?
My reading log My reading log - Hi OmnivoreInk, Before starting my business, I read the following books as research: -"The Art of the Start" by Guy Kawasaki -"The AdSense Code" by Joel Comm -"Don't Think Pink" and "Mind Your X's and Y's" by Lisa Johnson And since then I've continued my "research" by reading (in this order): -"Technical Tennis" by Rod Cross -"For One More Day" by Mitch Albom -"The Twits" by Roald Dahl -"Little Black Book of Connections" by Jeffrey Gitomer -"The Secret" by Rhonda Byrne -"The Profitable Retailer" by Doug Fleener -"Blink" by Malcolm Gladwell -"Little Gold Book of YES! Attitude" by Jeffrey Gitomer -"The Chronicles of Narnia: Prince Caspian" by C.S. Lewis -"Little Green Book of Getting Your Way" by Jeffrey Gitomer -"Harry Potter and the Deathly Hallows" by J.K. Rowling And I'm currently reading and am in the process of finishing the following: -"There's No Such Thing as Public Speaking" by Jeanette and Roy Henderson -"The Tipping Point" by Malcolm Gladwell -"The Book of Tells" by Peter Collett -"Little Red Book of Sales Answers" by Jeffrey Gitomer -"Chocolates on the Pillow Aren't Enough: Reinventing The Customer Experience" by Jonathan M. Tisch -"The Artist's Way: A Spiritual Path to Higher Creativity" by Julia Cameron -"The Inner Game of Tennis" by Timothy Gallwey


Recommended Article for You close

  Green Cleaning Means More Than Clean

Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article


Bottom Footer
Share for a Cause












Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

What I Really Want Is...

What Aweber Can Do For Your Online Business

Avoid Burnout: Do the Limbo Regularly

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.