How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan

Ask Evan is a segment on this blog where I answer reader questions. This week’s questions comes from Jessica and McKieva:

Hey Evan

I need your knowlede now more than ever, I have launched out on my own in Innovation and Creativity Coaching as well as advertizing, I am starting my business from scratch, I intend to do some newsletters and training, is there any way u could point me in the right direction?

I have been reading your newsletters and they are such a resource.

Please check out my blog www.bryanswildideas.blogspot.com tell me what you think.

Kind regards

Bryan

Dear Bryan,

Newsletters can be a great way to connect with your readers and keep them coming back to your site. You can turn a one time visitor into a lifetime visitor through an effective newsletter strategy. Here’s what I would suggest:

Newsletter Power Tips:

1) Create an offer as an incentive for people to sign up for your newsletter – a free ebook, whitepaper, report, etc.

2) To increase the number of people who double opt in have a personal message on the email confirmation page to make sure they check their email and opt into your list.

3) Send them the information they asked for as well as a personal message to introduce yourself. I turned mine into a video welcome.

4) Create an autoresponder sequence so that over the few weeks after they sign up they get some of the best content you’ve ever produced. This will get them hooked and want to stay with you.

5) Establish a newsletter schedule and stick to it. If you do every week or every month it doesn’t matter as long as you are consistent.

6) Remember to always focus on quality information and don’t be too promotional.

Following these 6 steps have led me to grow my list from 10,000 in January of this year to over 30,000 today (September).

**********

I believe a big challenge is managing the multiple ways you can now communicate with a current and potential client.  Coordinating and tracking of all the ways you touch your client – social networking, print media (believe it or not it is still being used!, email, phone (in office, cell, texting), referrals, websites like yours.  The list goes on and on – identifying the most valuable outlet for YOUR customer and YOUR business I believe is a challenge.  Controlling your time, so you are not spending it on things that may be working for others, or the media is supporting – but really is a waste of time for your particular business.  AND monitoring when that changes….

Also, if you are using print to drive your customers to your social networking sites – how strong are they?  If they are weak or not being managed, is it better to just not be involved?

I believe this would be a HUGE success and huge revenue stream, everyone needs the advice, regardless of the industry.

Let me know if I can assist or participate.  Send me wonderful advice that I am sure you have on the subject.

Thank you,

Katie

Dear Katie,

As entrepreneurs we have to protect the one resource that is most important to us: our time.

Most new entrepreneurs do everything in the business from CEO visionary thinking to going out the close sales to cleaning the office floors. We can’t afford to spend time on initiatives that don’t pay off.

My advice to you would be to think about your target market and hang out where your customers are hanging out. If your customers are all online tweeting away then you need to get involved. If they aren’t then don’t waste your time.

Here’s a personal example: When I first started my website it was to help entrepreneurs I was in contact with through live seminars that I was doing.

Then I noticed that I was getting a lot of search engine traffic – so I focused on SEO and getting more people to find my site through the search engines. Today Google visitors represent almost 80% of my traffic.

When Twitter first came out I ignored it and couldn’t see the value in it. I didn’t want to waste my time.

Then I noticed that people on Twitter were talking about my website and promoting the content on it – without me prompting them. I started getting traffic from Twitter and if people were talking about my website then I didn’t want to be left out of the conversation. I joined to thank and empower the people who were spreading the word about me because they loved the site. I’m not a heavy user and tweet when I find interesting content worth sharing – right now I have almost 25,000 followers.

Because your time is so limited and valuable to you have to demand an ROI from anything that takes your attention. So if you find that your customers are heavily into social media then you need to be there so they can interact with you but make sure that it’s generating business. If they’re not into social media then go where they are – that’s the way to making sales and growing a business.

Good luck Bryan and Katie! I wish you all the success in the world as you grow your companies!

Readers, do you have any other ideas for Bryan or Katie? What are you doing with your newsletter? How have you approached your social media strategy?

I’d love to hear your thoughts if you leave a comment below!

Photo Credit: Chrissie White

About the Author

66 Responses to “How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan”

  1. Hi, Evan:

    I appreciate and enjoy the answers and information you provide to your readers. In particular, in this post, your Newsletter Power Tips. Home business enthusiasts need to understand how important presentation and an organized, purposeful process is to their businesses. Thanks for the details!

    :) GT Bulmer
    Affiliate Power Central

  2. GT Bulmer says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  3. How to Get 30000 Newsletter Subscribers and 25000 Twitter … http://bit.ly/9ZPSof

  4. lfabert says:

    How to Get 30000 Newsletter Subscribers and 25000 Twitter …: How to Get 30000 Newsletter Subscribers and 25000 T… http://bit.ly/avyDdX

  5. How to Get 30000 Newsletter Subscribers and 25000 Twitter …: Most new entrepreneurs do everything in the busines… http://bit.ly/9tlobH

  6. richladyluck says:

    How to Get 30000 Newsletter Subscribers and 25000 Twitter …: How to Get 30000 Newsletter Subscribers and 25000 T… http://bit.ly/cJ1Utm

  7. How to Get 30000 Newsletter Subscribers and 25000 Twitter …: How to Get 30000 Newsletter Subscribers and 25000 T… http://bit.ly/ctZPSh

  8. How to Get 30000 Newsletter Subscribers and 25000 Twitter …: How to Get 30000 Newsletter Subscribers and 25000 T… http://bit.ly/cjJbLr

  9. CW says:

    Hi Evan,

    A friend and I have been making plans to launch our own handmade craft site (small scale for now), and I’ve found some of the advice you’ve posted very useful – thanks!

    I notice you mentioned newsletters (which is a great idea) and one that we never thought of in communicating with new subscribers, and may implement. By the way, what are your thoughts on RSS feeds? I’ve noticed that a number of sites (comics, informational blogs) use this, and it seems to be a great way for people to know when you have something new up, without having to actually go to your site to check for the latest updates.

    I was wondering if it would help keep interested parties coming back to the site, or if it would be counterproductive?

    Cheers!

  10. Malc says:

    I like this positive type of approach. A good blog to read.

  11. Robert says:

    Nice Link!!!

  12. Henry says:

    Thanks Evan — such a useful article. This article explains well the need for a successful business to present itself well and undertake purposeful process, etc. I will recommend this article to my friends.

  13. Samantha says:

    Dear Sir,

    I am grateful to you to for providing this information. This is very important to readers.

  14. Vince says:

    Hey Evan! — really informative post. Thank you very much.

  15. Medical Technologist says:

    What a great resource!

  16. Andy says:

    These are very useful tips on how to get 30,000 newsletter subscribers and 25,000 twitter followers. Thanks for this article.

  17. Matthew says:

    This article is very nice. I got a lot of information from the article. It’s very useful message for me and the tips are very useful for my business. Thank you very much.

  18. Ian says:

    Excellent article. How to get 30,000 Newsletter subscribers and 25,000 twitter followers is nice. I enjoyed reading this post. Very interesting and impressive. Information provided is efficient and essential. Great stuff!

  19. Neil says:

    This is very useful to me. Really, I need your knowledge now more than ever. I have set up on my own in Innovation and Creativity Coaching as well as advertising. I am starting my business from scratch and intend to do some newsletters and training.

  20. Abbey says:

    It’s a very good blog. I really like it.

  21. Anna says:

    I have enjoyed all your information about enterpreneurship. Especially the article, Newsletter Power Tips. Keep up with the good work!

  22. Anthony says:

    Nice site for the future.

  23. Salvador Figueros says:

    Cómo conseguir 30.000 suscriptores a tu Newsletter (Evan Carmichael)

  24. Cómo conseguir 30.000 suscriptores a tu Newsletter (Evan Carmichael) http://ow.ly/2BDzr

  25. Chaa says:

    Another interesting post!

  26. Karen says:

    Thank you very much for posting this type of information for us. I got a lot of details from this post.

  27. Ray says:

    Well, it’s very good to see something like this and I appreciate and enjoy the answers and information you provide to your readers.

  28. Sergio says:

    Diverting traffic and linking to a particular site is a somewhat time consuming and difficult task, in my opinion. Evan, you have made two fantastic suggestions with a pleasing explanation. Bryan explained his issue and your tips are useful to him to improve his newsletters tremendously. But one doubt that came to my mind is that can he might not gain such a number in such a short time period — it may take him 3-4 years to attain it. On the other hand, Katie’s letter put forward a strong point that diverted newsletter subscribers cannot be hooked forever, and I agree with her point of view. Thank you for sharing.

  29. Nessie says:

    This has turned out to be very informative and educative. Thanks for all this information that you have cared to share with all of us. This is really great on your part.

    Keep up the good work!

  30. Vinnie says:

    This is a very interesting article and an enjoyable read. It gives relevant information on how to increase newsletter subscribers and twitter followers.

  31. Rick says:

    This is good guidance! For people like me, aspiring to become entrepreneur, this information is something important to be known about.

  32. Chris says:

    Very useful informative article — keep it up.

  33. Karen says:

    What a wonderful article — WOW! — keep it up!

  34. Herman says:

    It is so difficult to get even 100 Twitter followers. You have provided very helpful tips — thanks for sharing such a wonderful article.

  35. Kevin says:

    A quick and effective guide for getting success on newsletter responses over the internet from potential users.

  36. Mal Tindle says:

    Hi Evan,

    Thanks for your post on ‘How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers’, you have made some great observations.

    Even with the best home business ideas, exposure is crucial and I will take on board your advice, especially the newsletter idea as I think that is very useful.

    Regards,

    Mal Tindle

    1. Glad you enjoyed it Mal – good luck!

  37. Srikanth says:

    This is good blog. It tells us about how enterprenuers are hardworking and should have the knowledge to build a business. I appreciate the information and the business ideas and am very glad to have found this blog.

  38. Sasikumar says:

    Very informative blog to businessmen and entrepreneurs. The six tips for creating newsletter subscribers were very useful. Then his advice to consider the target market and the types of our customers are also very important point in this regard. Totally, it is very useful for businessmen.

  39. Jonathan says:

    A unique page.

  40. Maurice says:

    Newsletters can be a great way to connect with your readers and keep them coming back to your site. You can turn a one time visitor into a lifetime visitor through an effective newsletter strategy. Here’s what I would suggest — newsletter power tips:

    1) Create an offer as an incentive for people to sign up for your newsletter — a free ebook, whitepaper, report, etc.

    2) To increase the number of people who double opt-in, have a personal message on the email confirmation page to make sure they check their email and opt into your list.

    3) Send them the information they asked for as well as a personal message to introduce yourself — I turned mine into a video welcome.

    4) Create an autoresponder sequence so that over the few weeks after they sign up they get some of the best content you’ve ever produced. This will get them hooked and want to stay with you.

    5) Establish a newsletter schedule and stick to it. If you do every week or every month, it doesn’t matter, as long as you are consistent.

    6) Remember to always focus on quality information and don’t be too promotional.

    Following these six steps have led me to grow my list from 10,000 in Dear sis-r,
    At the outset, our best wishes for your success. There is no substitute for innovation, even more so in today’s competitive world.

    I suggest that you start with a free supply of your newsletter — say for about a month — along with a widely circulated daily. This will ensure compulsory reading and wide reach. Ensure that you cover positive develpoments and at the same time offer hope to the hopeless. Follow the supply with an attractive early bird offer. Start a series of interesting stories so that people get addicted and eagerly look forward to the next episode. Please pay more attention to facts than fiction since it will pay in the long run.

    Expose wrongdoings in and around your area, but with sufficient proof. Highlight problems faced by the average Joe and offer a few solutions too. Never stop any review/report midway but allow it to reach its natural completion.

  41. Deepak says:

    It is very useful to know about the several ways of solving problems related to business such as promoting products to customers, making an impact, promoting the business, and so on. There are various segments in this blog, which may help us to acquire this specific information. Generally, it is a very informative blog for businessmen as well as entrepreneurs.

  42. Anna says:

    Nice idea — very helpful.

  43. Vera says:

    I like and enjoy the answers and information you provide to your readers. In particular, in this post, your Newsletter Power Tips. Home business enthusiasts need to understand how important presentation and an organized, purposeful processes are to their businesses. Thanks for the details!
    This is good blog. Even with the best home business ideas, exposure is crucial, and I will take on board the useful tips you have provided — thanks for sharing such a wonderful article.

  44. Albert says:

    I found the article very informative and useful for different businesses.

  45. Sue says:

    This information is very helpful to me. Very useful tips on how to get 30,000 newsletter subscribers and 25,000 twitter followers — I like it — thanks.

  46. Jonathan says:

    I like these ideas and information provided by you. This article is very useful for business people. Thank you very much.

  47. Richard says:

    Hey Evan

    I have read your blog — good job Evan. Your Newsletter power tips are very informative. I agree that newsletters can bring visitors back to your site. And special thanks for your post on ‘How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers’.

  48. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  49. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  50. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  51. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  52. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  53. itsyourbiz says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  54. Thanks everyone – I’m glad you enjoyed the post! More great content to come soon!

  55. Robert Jordan says:

    Thanks for the tips, Evan! You really bring up some good points.

  56. RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  57. RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  58. RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  59. RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  60. RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://bit.ly/9Kksqe

  61. samuel says:

    Great post Micheal! you are absolutely right! thanks for sharing and keep the good work up!

  62. Caralie says:

    RT @TopsyRT: How to Get 30,000 Newsletter Subscribers and 25,000 Twitter Followers – Ask Evan http://ow.ly/2LoRp

  63. Betty says:

    Hello! This subject is marvelous!
    The information in this blog is very helpful. Thank you for this.
    I plan to come back and learn more.

  64. primepagine says:

    Very interesting post, thanks.

Leave a Reply

Table 'evan_WPTMW.LightBox' doesn't exist