Google

Last week I got an amazing opportunity from Google – they invited me and some of the other top Canadian AdSense publishers to their Toronto head office to discuss AdSense tips and tricks as well as preview new changes that are coming to the AdSense program.
We weren’t allowed to take pictures inside their offices so [...]

(Photo Credit: Jeff McNeill) This is a special edition of SEO University where I have a guest post by Elisa Gabbert. Elisa was introduced to me by Byron Gordon, a great guy who I’ve worked with for a couple of years at the Search Engine Strategies conferences here in Toronto. When Byron asks me to [...]

It’s time for Part 2 in my series on Link Building Tactics. As I mentioned before, links are an important part of Google’s algorithm – if you don’t have links to your site, you won’t rank well for your keywords. Last month I wrote about how you can check the real number of links coming [...]

It’s time for Part 4 of my series on how to make $300 / day from Google AdSense. Today I’m going to focus in on another key strategy that can increase your click through rate (CTR) from the $ = V x CTR x CPC formula. In case you missed the first three posts, here [...]

As a part of my ongoing SEO University posts I’m going to begin a series on Link Building Tactics. From its inception Google has weighed links very heavily when deciding where to rank a website in its index. Links count as votes and the more links and higher quality links you have from authority websites, [...]

In my first two posts in this series I discussed the AdSense formula $ = V x CTR x CPC and how to increase your V through search engine optimization, Twitter, and getting others to write content for you. Today I’m going to assume we’ve solved the “How do I get traffic?” problem and move [...]

In my last Twitter University post (9 Reasons Why EntrepreneursShould Be On Twitter – Twitter University) I discussed why it was important for business owners to get involved with Twitter. Today I wanted to showcase a few examples of entrepreneurs who are active on Twitter and were able to generate significant traffic increases to their [...]

Well it’s been another great day here at SES Toronto. The day started off with a keynote speach by Emanuel Rosen who is the author of The Anatomy of Buzz Revisited. The Anatomy of Buzz is a great book to help you increase your word of mouth marketing and I’ll soon be picking up the [...]

Today was the first day of the Search Engine Strategies (SES) conference here in Toronto. I was invited to come as a guest blogger as part of the media. I did the same thing last year and it was a great experience. They have three streams of sessions going on at the same time so [...]

I meet and hear from entrepreneurs every day as a part of my business and one of the most frequent questions that I keep getting is “Why should I be on Twitter?” There are many sceptics out there who believe that Twitter is not worth it and is only for people with too much time [...]