Google

The world of search has changed dramatically over the past year. Google introduced its Panda update which killed off a lot of websites. Social signals are playing a more important role in your rankings and how fast your website loads is also becoming more important. What’s going to happen in 2012? Here are the top [...]

Today was Day 1 of SES Toronto and it was a lot of fun being surrounded by people who are all talking about their rankings and what they’re doing to drive traffic to their websites. Check out all the photos from Day 1 here. I wanted to highlight some of the takeaways from three of [...]

The SES Conference and Expo has jumped to a great start here in Toronto!  This is my first year attending the SES Conference with Evan; it has been an exciting day learning about trends, techniques and tips from the SEO Guru’s themselves! Below I have listed my favorite highlights and tips I have learned from [...]

As part of SES Toronto 2011, I’m doing a series of interviews with some of the expert panelists to get some insider advice to help improve your SEO efforts. Last month I interviewed Terry Van Horne (7 Answers to Google Panda Questions with Terry Van Horne – SES Toronto) and today I’m pleased to connect with [...]

As part of SES Toronto 2011, I’m doing a series of interviews with some of the expert panelists to get some insider advice to help improve your SEO efforts. Up first is Terry Van Horne. Terry is currently a partner with David Harry in Reliable SEO, a Search and Social Media Marketing Agency, and the award winning [...]

Algorithms, robots and cloaks got you confused? To make sure your customers are able to find your company’s website online, you need to master more than just the Search Engine Optimization (SEO) jargon. You need to understand how search engines work, and how to design your website in a way that will get it noticed. [...]

Search Engine Strategies Toronto Day 1 yesterday was jam packed with cutting edge tactics and great networking opportunities. Day 2 of the conference series was no different, opening with an interactive keynote from Maile Ohye of Google, followed by information sessions on Twitter automation, paid search, site clinic and more. Day 2 Keynote with Google [...]

Last year I covered a new keyword tool from WordStream (New Keyword Tool Better Than Google’s? – SEO University) which generated a lot of discussion. They have just launched a new product to help organic search marketers take their research to the next level and I thought I would update you on the new tool. [...]

I’m often asked by entrepreneurs “How can I use Twitter for my business? It seems like such a waste of time!” It’s easy to talk in generalities but I thought the best way to show you would be to give you three actual examples from how I’ve used Twitter in my business from the past [...]

This week I received a Valentine’s Day card… from Google! I love the idea of sending out cards on offbeat holidays. Sometimes companies will take less celebrated occasions like Valentine’s or St. Patrick’s Day and I’ve also seen companies create their own holidays or recognize customers for special occasions (ie 1 year anniversary as a [...]