What’s up Believe Nation, I want to give away some free stuff every single day to you guys while quantities last, and I’m excited to announce what we’re going to be giving away. So, the reason why I’m doing this, I made a video not too long ago, YouTube really values views and engagement in the first 24 hours, especially if you got new videos up. It’s called view velocity.
Mathew Gielen: Within the first 48 hours, YouTube really makes a determination as to whether this video is going to be served very broadly or whether it’s going to just kind of go back to the video corpus where it’ll receive very few views over its lifetime.
Interviewer: Okay, so if I want to sort of play the system what should I do?
Mathew Gielen: You should focus on getting views very early in a video’s lifespan, this means featuring the video across your social media, sending it out on an email blast as soon as possible, the sort of thing that can drive a lot of view velocity very early.
So, the more you get views on a video soon after it comes out to your subscribers, the more likely YouTube… He was making noises with the dog toy. The more likely YouTube is going to promote those videos across their network. And so I wanted to figure out a way to get you guys to watch more of the videos, but also reward you for doing so and being engaged, and more importantly, watching the videos quickly, and not waiting a week or month because that negatively impacts my videos and my channel. You want to see Teemo? Want to say hi to Teemo? Come say hi, Teemo. This is Teemo.
He’s getting his adult teeth in. You excited to be on camera, mister? You excited to be on camera? This is his new toy that Nina bought. So if you hear that, that’s where it’s coming from. See, look how excited he gets. You want that, huh? Okay, good boy. Alright, so, that’s what I’m trying to do. In the contest, here’s what I’m going to be doing. We’re going to be giving away two things every single day. It’s a lot to maintain, but I’m excited to test it out.
The first thing is I’m going to give away some of my Entrepreneur Heroes Trading Cards. You will either get one of these special edition Steve Jobs, Steve Wozniak, with numbers on it, numbered edition. Or you’ll get individual cards from the series. We got Steve Jobs and A.P. Giannini and all these famous entrepreneurs.
We’ve worked with Tim Ferriss and Gary Vaynerchuk and a whole bunch of different people on this. And I’ll also be giving away a session with Lily Ma who is a coach on my team and is leading One Word workshops for me. She normally charges $100 an hour for her coaching sessions and she’s going to be giving away sessions daily for you guys as well. So here are the rules, here’s how you can qualify and enter and win. This is what’s up.
First of all we’re going to be looking at, every single day, in the morning, the past three videos. It’s going to be the most recent Entspresso, in the morning, whatever the morning slot is, the evening slot and the noon slot. We usually produce videos in the morning, noon and evening. So it’s going to be that morning video, the one from last night and the one from noon the day before. Those are the videos we’re going to be checking out, every single morning.
Whoever has the comment that has the most likes is going to win the cards. A single card, one of the special edition cards or a pack of cards. Every single day, so we’re going to be looking at whoever has the most likes on a comment. So it’s hopefully encouraging people to leave comments that get liked as well, right? To leave engaging comments. I didn’t want to do something where you’re just putting something stupid in and it counts as a comment, I wanted to put something that adds value to the communities, so we’re not just creating a contest to game a system, but you’re creating something that actually adds value to Believe Nation, you guys.
So hopefully it encourages you to leave good comments that people enjoy, and people want to read and engage with and click the like. So that’s how we’re going to track it for the cards, and you also have to put your BTA number, your hashtag BTA number. If you don’t know what #BTA is, check the link in the description, you can go find out.
For Lily’s coaching session, what we’re going to do is a more subjective one. We’re going to pick the comment of the day that has the most Believe embodiment to it. So it’s not necessarily the most popular one, the one that has the most thumbs up, but the one that just embodies the Believe spirit the most. Lily’s going to be picking it, so she’s going to be identifying which one she believes embodies Believe the most. And that winner will be contacted and you get a free session with Lily, and I hope you enjoy ’cause it’s pretty interesting and life-changing to be able to go through a process with her.
So, for you guys, you see a video come out, watch it within 24 hours or sooner. Leave a good-quality Believe-worthy comment on it. Feel good, feel proud that you absorbed knowledge. You shared with Believe Nation community. And you have a chance to win some cool prizes. So that’s what I’m thinking for now at least, looking forward to starting the contest and it launches officially right now.
Good luck guys. And PS, we’re going to notify the winners in the comments section, so underneath your comment, if it was a winning comment underneath there’s going to be a comment from my team that says “Congratulations, you won one of the prizes of the day.”
From there what you want to do is just email a screenshot of your comment to firstname.lastname@example.org, and we may need to get your address if we’re sending you the cards, or we’ll get more information so you can get connected with Lily so you can get your prizes. So pay attention to the comments because you want to make sure you get your notification. Good luck.
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