Goals Based Strategic Planning – PART I (Managing Your Organization)

There are four ways to manage an organization. Well actually, there are five! However, we will not count chaos as a means of managing so let us stick with four. • Managing By Crisis – This management style is typically characterized by an unclear strategy and ineffective operations. The organization keeps careening from crisis to crisis and usually implodes in the long-term. These organizations usually have a very high-strung and often stressful work environment. Something is always wrong and there is always a fire to put out. I personally do not like this environment. However, some individuals and groups perform exceptionally well and sometimes thrive in such environments. • Managing By Dreams – A clear strategic mission and/or vision but ineffective operations typically characterize this management style. This approach usually works in the short-term. However, increasing competition makes long-term success doubtful. These are usually the fun organizations and tend to have very idealistic principles. Moreover, I never discount the sheer force of will of the right dreamer or group of dreamers with the right idea at the right time. I have seen some of these organizations become wildly successful far beyond anyone’s expectations. • Managing Tactically – This management style is typically characterized by an unclear strategy but highly effective operations. This approach usually works and can appear to be successful in the short-term and sometimes in the long-term also. However, any sudden change in the internal or external environment can make survival difficult. If the internal and external environments remain relatively unchanged, these organizations can survive and even flourish for long periods. In addition, some types of businesses require the adoption of a tactical approach in order to achieve success. • Managing Strategically – This management style is typically characterized by a clear well-defined strategy and effective operations. Almost all operational decisions support the strategic direction of the organization. The organization plans for and achieves long-term success. I am personally in favor of strategically managed organizations. However, as a rule, these organizations generally tend to be consistent, well-organized and well-run. They seem to possess the ability to achieve consistent growth and successes.


Dr. Uchil is an entrepreneur, business-owner and author embodying almost three decades of management and consulting experience. Prior to founding The Uchil Group and Uchil, LLC, Dr. Uchil spent over eighteen years in a variety of senior management roles at several large consulting organizations. In addition to his PhD in Business Administration Dr. Uchil also holds an MBA in Consulting Operations Management, a BSEE in Electrical Engineering and a Diploma in Electronics and Telecommunicati...

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