The Biggest Domain Name Myth

There are still lots of opportunities to get your hands on a catchy and memorable .com domain name.I hear it all the time. And it drives me nuts.

By "it" I am referring to the statement: "all the best domain names are taken."

Not by a long shot.

While it is true that most (English language) dictionary words were scooped up long ago, there are still lots of opportunities to get your hands on a catchy and memorable .com domain name.

For starters, you can always turn to the domain name re-sale market where thousands of previously-owned (previously-loved?) domain names exchange hands every day.

Spend a few minutes poking around on Sedo (, The Domain Name Aftermarket ( and Afternic ( and you will find thousands of desirable domain names ready to be scooped up for under $500, and many for far, far less. (I paid a whopping $5 - yes, five bucks - for the last .com domain name I bought on the re-sale market.)

The other way to get a great domain name is to - pardon my bluntness - be a bit more creative.

True, is not available, and you probably can't afford to buy it, but (at the time of me writing this) and are available. (I'm not saying that these are the greatest domain names ever, but you could do a lot worse, and they took me all of two minutes to come up with.)

Play around with a thesaurus, rhyming dictionary, and domain name research tools and you should be able to find a great domain name just waiting to be registered.


Bill Sweetman is one of the Internet marketing industry's most respected authorities and his innovative work over the last 15 years has been recognized by numerous awards, including the prestigious Internet World Impact Award for Communications. Bill has overseen hundreds of Internet marketing campaigns for companies such as Alliance Atlantis Communications, Bell Mobility, CBC, Dupont, General Motors of Canada, Harlequin Enterprises, Hewlett-Packard, Pfizer Canada, and RBC Royal Bank. Bill...

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