Four Unexpected Sources of Inspiration for Savvy Solopreneurs

“You work from home? I could never do that: I'd be way too distracted.”

It's the conversation that all stay-at-home marketers and solopreneurs have had with their colleagues, isn't it?

Staying on task while working from home is easier said than done, especially given the numerous distractions that can take us away from our work in a split second.

Sometimes it's the seemingly subtle aspects of our home office and schedule, however, that can inspire the most productivity.

If you're thinking about taking a leap toward the solopreneur lifestyle or just want to be more productive for the sake of your bottom line, think about the following tweaks you can make to your routine and workspace. After all, inspiration likely comes from the most unlikely of sources.

The Great Outdoors

Rather than cooping yourself up, why not remind yourself of the wide world waiting for you once you're finished with your daily grind? After all, there's perhaps no better motivation to getting down to business than the great outdoors.

Beyond the mental health benefits of letting light into your workspace, consider investing in sheer shades as means of controlling how much the sun shines on you throughout the day. You may be shocked at how much something as subtle as natural light can have on your productivity.

Move to the Music

Listening to music while you work may seem like a distraction if you've never really tried it yourself; however, tunes can inspire you to work harder.

Whether you're looking to simply get into the zone or get rid of outside distractions, consider using music as means of helping you focus. Many experts suggest instrumental music, such as classical baroque or ambient tracks, which lack lyrics that could potentially draw your attention away from your work. Especially if you're dealing with incredibly tedious or repetitive tasks (think: lots of copying-and-pasting, mindless clicking), music can most definitely help you stay sane.

Read More Fiction

There are plenty of books out there to help drive our entrepreneurial spirits and get down to business. From Think and Grow Rich to modern classics such as The Four-Hour Workweek, many of today's marketers are following the mantra of “the more you learn, the more you earn.”

That being said, you shouldn't solely restrict yourself to business or marketing books as means of growing your knowledge base. The benefits of reading fiction, from opening your mind to relieving stress, can help serve as escapism from the business world.

Fiction can help teach you lessons that apply to the business world: likewise, copywriting legends such as Gary Halbert adamantly believed that reading fiction was crucial to becoming a proper marketer and storyteller.

Put Yourself on the Clock

Sometimes the best way to inspire productivity is by putting yourself in a box in terms of your time management.

Think about it: when you force time limits upon yourself, you naturally avoid distractions and work that much harder. Whether you set yourself a hard limit such as not working past 5:00 PM or using a “work for 25 minutes, break for five minutes” system (also known as the “Pomodoro technique”), hold yourself accountable in regard to your time management to avoid slacking off.

Getting down to the daily grind isn't always fun and games. That being said, inspiration can be found in the most unlikely of places: adjust your routine accordingly to see what inspires you to get down to business.


Carmelo is a marketing writer and blogger helping small and medium size businesses craft winning content strategies. She's always scouting the web for new social media strategies and is slightly addicted to apps. When not tapping the keyboard, you are likely to find her in the park playing with her uncontrollably friendly Irish setter or trying out new vegan recipes.

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