What Apple Kept Secret Should Be Shared With All Who Seek Success

By Dan Milstein

The recent unauthorized release of Apple Corporation’s previously secret sales and employee training manual created quite a buzz in the business world, especially amongst sales professionals.

The Genius Training Student Workbook” includes sales coaching and top sales secrets that have helped propel Apple Corporation past Microsoft as the number one business in America.

The contents of Apple’s secret sales manual was seized and revealed by Gizmodo which can be found if you go to gizmodo dot com.

I understand why sales professionals are excited about Apple’s secret sales manual and why everyone wants to get their hands on a copy. While some advice you find there is useful, the bottom line is that you will be on the road to sales stardom when you apply what you learn in The ABC of Sales.

I wanted my first book to be a sales coaching book and so I included in the content my top secrets to sales success. Unlike Apple, I not only shared my sales techniques and strategies with my employees but made them fully public by publishing. And my secrets have now achieved wide circulation in the business world and amongst sales professionals as

The ABC of Sales has surpassed the 10,000 mark in sales to become the #1 Sales Book on Amazon and has become the 31st top seller of all Kindle book sales.

Among the gems I purposely made public in The ABC of Sales for all to see is: “Be passionate about sales, believe in your product, take care of customers, plan ahead, be available, expand your presence, be a creative marketer, have a positive outlook and take risks. That’s what you need to get started and enjoy your first level of success.”

I also wrote: “ABC-- Always Be Closing --is one of my favorite phrases. It is a motto I live by and is one of the prime reasons I have been successful as a sales professional. I never turn off my selling mindset; I’m always ready to engage a friend, colleague, or stranger in conversations that will lead to a sale.”

In my book I also share eight secrets for consistently reaching high sales levels and I lay out in clearly understandable language what it takes to be a Sales Superstar. And I reveal what I have done to maintain my place among the Top 10 mortgage professionals in the U.S. for the past 10 years.

What Apple has kept secret I have fully revealed to anyone in the general public who wants to be a super salesman. Why keep others from success by keeping your success strategy secret?


Daniel Milstein, CEO of Gold Star Mortgage Financial Group, is the author of the newly-released book, The ABC of Sales (www.TheABCofSales.com). Milstein is ranked as the Number One loan officer in the nation for 2009 & 2010. He is listed in the top 40 mortgage professionals in the nation. His company GoldStar Mortgage, has been one of the Inc. 500 fastest growing companies in the U.S. for two consecutive years. It’s for these reasons that when Daniel Milstein has somethi...

Go Deeper | Website

Want More?

New Graphic
Subscriber Counter