Analyzing the Profitability of Product Lines

Analyzing the Profitability of Product Lines

Firms that do not analyze the individual profitability of their product lines risk wasting time and money chasing the wrong opportunities. Salespeople who spend the majority of their time chasing large, low margin sales, close the odd big deal, but do so at a very high opportunity cost. Does this situation sound familiar to you?

Analyze your Product Lines with our Product Profitability Analysis Tool to document and analyze: Product Name, Price, Unit Cost, Unit Sales, Revenues, Costs of Goods Sold, Gross Contribution, Marketing & Sales Costs, Product Profit/Loss, and Gross Margin. Then, view your Product Charts.


Jesse Hopps founded Demand Metric in October 2006 and is the active President & CEO, focusing on sales & product development. Prior to Demand Metric, Jesse worked as an independent consultant specializing in Internet Marketing and Business Continuity Planning. He began his career with the Info-Tech Research Group in London, Canada, where he helped contribute to their explosive growth. Jesse holds a business degree...

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