Seeking Win-Win - The Management Goals For Win-Win Relationships

All organizations depend on their people to make their businesses successful and where appropriate, profitable. Businesses do not grow simply on the product or services they provide, it's through the people involved that results are achieved. Despite this reliance on people delivering performances that are valuable to them, many teams struggle to ensure that they are as effective as they might be, because the full value of relationships is not clearly understood.

In every interaction, whether it be a work-based one or otherwise, there is a trade made. The relationship has to be of value to both sides, such that each accepts that their role in those conversations, will be to provide something of worth to each other.

When we want to make relationships in the workplace valuable to our partner, we understand that the contract we make is to give something to them that they want.

In the simplest of cases, a manager's contract is to provide a financial reward in terms of wages or salary, such as to make the contribution of the employee worth their while.

On the other hand, the relationship offers useful activity that supports the outcomes the manager needs from each individual, that are directed towards the manager's own targets and results with which they are tasked too.

Yet the goals of relationships have many higher levels than these minimal returns. For relationships to be 'win-win' and reach fruition, both sides need to become one, with each trying harder and harder to deliver what the other needs and wants, to much higher than a simple 'cash-for-labor' transaction.

You see, the bigger goals of win-win relationships in the workplace, are about the greater aspirations of both sides. About seeking to understand what they are passionate about and helping them fulfil that as well.

Win-Win For Employees

For employees, they desire worthwhile work, from which they are fulfilled and their potential achieved. They desire recognition and to know they are capable and do a great job.

Great managers can up the level of their commitment to their employee by seeking to find what really turns them on and doing all they can to help them get there.

It will be different for every single member of their team, so there is work to be done.

Win-Win For Managers

For managers, they seek better performance from their people, good personal relationships and ultimately, the ability to help others shine, which fulfils the manager deeply.

Aligning this to deliver outstanding results and the manager will be pretty happy too!

Managers need to feel that they lead successful happy teams who are all achieving their possibilities, though the intervention of the manager as coach, chief development officer and more.

Win-win relationships really are the only way to create a workplace environment that has a buzz about it, where both sides feel equally challenges and similarly, equally fulfilled, with their needs met by their partner.

As Stephen Covey says in 'The Seven Habits of Highly Effective People', it's 'win-win or no deal'.


© 2013 Martin Haworth is a business and management coach and trainer, working worldwide with SMEs & corporates and based in the UK. He has extensive experience in the delivery of one- and two-day training programs on a whole range of tactical management skills to be found at the workshops we do as well...

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