William Wrigley Jr. Quotes

Everybody likes something extra, for nothing.

I have sometimes been asked what single policy has been most profitable in our business. I have always unhesitatingly answered, restraint in regard to immediate profits. That has not only been our most profitable policy, it has been pretty nearly our only profitable one.

Eventually, I'll make up the cost by taking the smallest possible profit from an increased number of visitors.

Tell ‘em quick and tell ‘em often.

Even in a little thing like a stick of gum, quality is important.

It's who you are as an organization that makes everything possible.

Nothing great was ever achieved without enthusiasm.

Nothing is so much fun as business. I do not expect to do anything but work as long as I can stand up.

We don't want to do business with anybody who loses money on us.

To be always pleasant, always patient, always on time, and never to argue.

We are a five-cent business, and nobody in this company can ever afford to forget it.

A man's doubts and fears are his worst enemies. He can go ahead and do anything as long as he believed in himself.

Sticking is one of the big things in salesmanship. Nearly all buyers say ‘No!' at first. Real salesmen stick until the buyer has used up his last ‘No!'

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