How Green is Your Company?

According to a recent Women Impacting Public Policy survey of women entrepreneurs, the top three concerns they had were:

1. Health care costs
2. Energy costs
3. The environment

"Two-thirds of the respondents believe that global warming and environmental changes will affect them or their businesses and 45% want to see the government use both incentives and regulations to encourage businesses to encourage conservation."

While you may not be able to reduce your clients' health care or energy costs you can have an impact on the environment. Demonstrating how your company is environmentally friendly can lead to a significant increase in your bottom line - especially if you are selling to women entrepreneurs.

Does your company have a green policy and are you actively using it in your marketing and promotions?